Volunteered Personal Information

Today, individuals choose when, how and where they share their information. This trend is set to create a market worth as much as £20bn in the UK alone by 2020. Driven by volunteered personal information, opportunities for greater, richer information sharing between individuals and organisations are exploding and new value can be created with it.

Featured Publication

Personal data stores
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This 57-page Ctrl-Shift research report provides a comprehensive overview of the emerging market for Personal Data Stores (PDSs), with individual service profiles for all major services in operation or under development. It reveals the range of business models, rollout plans and critical success factors in the market and forecasts that the market could be a large as £1bn in 2016 Read more...>

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Other publications
on this theme

Privacy Research Report

How customer friendly are retailers’ privacy policies? This report summarises Ctrl-Shift's analysis of the top 100 online retailers and is free to download Read more...>

Personal Information Management Services

To coincide with the public launch of midata, we’re also publishing our research into the emerging Personal Information Management Services (or PIMS) market. Read more...>

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The Control Shift
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Posted: 22nd Feb 2011
By: Ctrl-Shift

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What the control shift looks like, why it's happening now, and what it means for organisations

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Featured Events

Gartner Customer Strategies & Technologies Summit
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The Must-Attend Event For CRM Professionals As the term "CRM" celebrates its 30th birthday in 2012, there is much to reflect upon but… Read more...>

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Facebook IPO: Why your data is worth $104 billion - Macworld

Posted: 22nd May 2012

“If the product is free, you are the product.”

At first glance… Read more...>

The changing customer data landscape - Ctrl-Shift

Posted: 22nd May 2012

Alan Mitchell summarises where he thinks the customer/personal data… Read more...>

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Are Your Customers Hostages, Victims, or Participants? - Telco 2.0 t.co/RxjDVvaa

Tweeted 1 hrs ago

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