Parse aims to make sense of issues and information relevant to design practitioners, regardless of the disciplines they work in. Parse makes big ideas useful, actionable and applicable. It distills jargon, reduces complexity, pares words, omits gobbledygook. It’s open-source, approachable and friendly.
Take a Creative Approach to Biz Dev (0)
11/15/12
Business work is creative work, and can be just as fun and exciting and fulfilling. You can even approach the business work in exactly the same way, using the same set of talents and insights you use on the creative side. The key is to apply the same principles, thought process, approach and execution to the business project as you would to any creative project.
Recently Parsed
Ask Hard Questions Early (0)
11/12/12
I’ve often times thought I am more in the expectations business than in the graphic design business.
Share Your Vocabulary (2)
11/08/12
The language we use to explain our work often reflects the attributes to which we assign the most importance. Giving your clients a consistent indication of where to focus their attention will help them give more useful comments and keep the project on track.
Write Now (1)
11/05/12
The act of writing on a regular basis is the only thing standing between your site being what it is today and being a reliable source of new business for your firm.
Lead User-Centered Ideation (0)
11/01/12
Bridging the gap from research to idea development can be stumbling block for many designers. With a bit of creative planning, your brainstorming sessions can yield ideas meaningful to your intended user.
Talk Money Right Away? (0)
10/29/12
Talking about money is different for every situation and there are several points in a normal prospecting and sales process at which it could naturally come up.
Embrace Design Strategy (0)
10/25/12
Beautiful design is wonderful, but without having a solid context for the work first, you’re depending on luck to really nail solutions. To solve business problems, to do work that will be a sound investment for your clients, you need to start with strategy.
Determine a Good Designer and Client Match (3)
10/22/12
Great design requires great designer /client collaboration. If you are a graphic designer, then you know all too well that one of the hard, yet fascinating, things about design is that it requires so many kinds of knowledge and thought—from conceptual to technical.
Generate Monster Ideas by Generating Monster Failures (2)
10/18/12
We spend an inordinate amount of time avoiding failure, but the truth is, avoiding failure means taking trusted approaches to solving problems, and trusted approaches rarely lead to monster ideas.
Select Color With Purpose (1)
10/15/12
As designers we like to select colors that personally grab our attention, but there is more to consider when selecting that next swatch than what currently is tickling our subjective designer fancy.
Older Posts
- Explore Interface Possibilities (With Marshmallows)
- Communicate What Makes You Different
- Find the Ideal Client
- Build a Better Design Process
- Evaluate Aesthetic Strategies