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Mike Butcher
[Updated 12 May 2011: This post was a ruse for The Apprentice TV show. Read why here] The average shelf life of a smartphone app is pretty short. For free apps, only about 20 percent of users (in the case of iPhone apps) return to use the app the first day after they download it, and then it quickly drops off from there. So there is a very brief window of time to capture people’s attention and potential revenues.
Slangatang is a beta just out now of a new free sound entertainment app which allows people to listen to humorous soundbites from characters from around the world. The app is now on the Blackberry and Android markets or for Nokia phones via text (standard network rates apply, you can download the app from here (mobile download link or in BlackBerry app world).
On the face of it it’s pretty simple. But what’s more interesting is that unlike traditional Soundboard apps which are a dime a dozen, the creators have realised that it’s going to be smarter to allow users themselves to upload the quirky phrases themselves. That feature goes live soon.
Coincidentally, there’s a model for all this from a while back, but it was never applied to mobile. VoxOx, a desktop-based VOIP and chat solution with full IM and social network integration, came out last year and had a “Fun” button. This brings up a set of Soundboards that let you send audio clips over the phone, like a Terminator soundboard that lets you say “I’ll be back” to folks over the telephone. Hell, it was just fun. It’s this entertainment element which SlangaTang is aiming for.
You can’t do in-app purchases on the Android apps right now, but assuming that comes on line by next year then popular additional characters in this sound game could drive further adoption. With this crowd-sourcing element the app could additionally be monetized by releasing them as ringtones. Think ‘Audioboo for entertainment’.
Are people going to be interested enough to buy other regional accents and catch phrases? I’ll just leave that question hanging in the air. But they may have just hit on something in this gaming element. If they get it right and introduce the features they plan, it’s the kind of thing that could go viral, especially if celebrities get involved. The app is also aiming for in-screen advertising as an additional monetisation route.
Advertise Here
Really a fun app! Here is the download link for Android:
www.appbrain.com/app/slangatang/com.grppl.android.shell.CMBslangatangAnd
Very nice app
Soooper coool App. Like this kinda innovation, which comes up from a startup!
Hmm. You featured an app from The Apprentice? Interesting.
brought to you by the apprentice, a soundboard app for android lol. roll with the punches
this app is cool by CiaranTourish@gmail.com
AWOOGA FERGAL HUNTER IS A CUNT
AWOOGA FERGAL HUNTER IS A CUNT
AWOOGA FERGAL HUNTER IS A CUNT
AWOOGA FERGAL HUNTER IS A CUNT
AWOOGA FERGAL HUNTER IS A CUNT
quickly say “beer can sandwich”. Now you have the idea.
I’m guessing this post will boost your traffic tonight!
This app totally wouldn’t of been featured if it wasn’t linked to the apprentice.
This app totally wouldn’t of been featured if it wasn’t linked to the apprentice.
This app totally wouldn’t of been featured if it wasn’t linked to the apprentice.
I’m curious I’m assuming you where aware that this was an ‘apprentice app’ at the time.
Only posted because of the Apprentice? Check the date of the article.
i cant do it
“Slangatang
! It’s Totally Shite!”
it does not work on my blackberry
it does not work on my blackberry
How do you get this app it was much better than the girel terrible APP
Someone Sold Out To Lord Sugar!
you mean “have”, not “of”- your lack of proper English says a lot about you…. you’re fired!
Definitely the better of the 2.. shame they didn’t release an iPhone version
Unbelievable outcome!
Lord S is too old and so are his cronnies… Its not the App that is shite, its whoever decided how to choose the better App… It is obvious that the Ampi Amps downloaded because it was mentioned on the leading online web site.
I mean the name slangatang says more about what it is about then Ampi Amps. Its also more talked about then Ampi Amps.
Why did they pull this from the marketplace, it would have made a bunch just because it was on apprentice.
Why did they pull this from the marketplace, it would have made a bunch just because it was on apprentice.
Why did they pull this from the marketplace, it would have made a bunch just because it was on apprentice.
This app was most definitely the best out of the two! Congrats on getting this “trending” on twitter!
bring back Edward
bring back Edward
@
Murphy-gerard1 – I think you need to get a life
@
Murphy-gerard1 – I think you need to get a life
Embarrasing to say the least , they all wanted firing, but it was slightly better tan the girls shyte!!
I think you need to suck a dick.