Home / Day / Thursday
Program
Monday, 7. Nov 2011 | Tuesday, 8. Nov 2011 | Wednesday, 9. Nov 2011 | Thursday, 10. Nov 2011
8.00
Registration
Coffee & Breakfast with fellow track followers. Join your chosen main track's table in the breakfast area. We encourage attendees and speakers alike to join, get the discussion going first thing and set the scene for the rest of the day.
9.00-9.15
Conference opening
Speaker: Janus Boye (DK), J. Boye
9.15-10.00
Keynote: It’s 2021: Do you know where your digital stuff is?
Speaker: Cathy Marshall (US), Microsoft Research Silicon Valley
10.00
Break
10.15-11.00
Digital Marketing – The Digital Marketing Mix
Speaker: Michael Fienen (US), Pittsburg State University
Intranet – Employee adoption of a social intranet
Speaker: Claire Flanagan (US), CSC
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Online Communication – Content Strategy
Speaker: Lucie Hyde (UK), eBay Europe
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Online health – How the Web has changed the game in health
Speaker: Kent Bottles (US), Kent Bottles MD
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Standards & Technology – W3C update
Speaker: Olle Olsson (SE), World Wide Web Consortium (W3C)
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11.00
Break
11.15-12.00
Digital Marketing – Online Brand Management
Speakers: Martin Küchenthal (DE), LEMARIT | Ulrich Gröpke (DE), Wacker Chemie | Christian C Carlsson (DK), IBM
Intranet – Mobile access
Speaker: Dan Lewis (US), The Judge Group
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Online Communication – Online Communication at the European Commission
Speaker: Jan Høst Schmidt (DK), European Commission - Representation in Denmark
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Online health – Social media, mobile and a variety of platforms
Speakers: Abir Al-kalemji (DK), Odense University Hospital | Poul Jaszczak (DK), Herlev Hospital
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Standards & Technology – Open Source as a Strategy
Speaker: Kristian Norling (SE), Findwise
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12.00-13.00
Lunch
13.00-13.45
Digital Marketing – Social Media Marketing
Speaker: Philipp Gamper (AT), Swarovski
Intranet – Information and knowledge management
Speakers: Raymond Boissevain (NL), Ministry of General Affairs of the Netherlands | Edwin Mac Gillavry (NL), Dutch Public Prosecution Service | Michiel Hazen (NL), Sparked
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Online Communication – Trends and innovation
Speaker: Dirk Buursma (NL), Vodafone Netherlands
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Online health – Roundtable Discussion on Better Patient Engagement and Communication
Standards & Technology – How video works on the web
Speakers: Tenna Gaarde Falkenby (DK), TV2 | Katrine Emme Thielke (DK), Advice A/S
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13.45
Break
14.00-15.00
Expert panel discussion
Speakers: Cathy Marshall (US), Microsoft Research Silicon Valley | Janus Boye (DK), J. Boye | Michael Fienen (US), Pittsburg State University | Olle Olsson (SE), World Wide Web Consortium (W3C)
15.00
Break
15.15-16.00
Digital Marketing – B2B versus B2C: Targeting the Customer
Speaker: Louise Juhl (DK), Fritz Hansen
Intranet – Uniting your organization with a social intranet
Speaker: Anders Duus Østergaard (DK), Devoteam Consulting
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Online Communication – Less is more
Speaker: Rasmus Carlsen (DK), Region Zealand
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Online Communication – Social Media and Governance
Speaker: Simon Lande (UK), Magus
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Online health – Communicating with patients
Speaker: Line Berg Østergaard (CH), Zimmer
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Standards & Technology – Industry Progress
Speakers: John Pereira (AT), Salzburg Research | Niels Schmidt Petersen (DK), City of Aarhus - ITC
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16.00
Break
16.15-17.00
Digital Marketing – Panel discussion: Social, Mobile and Video – the Future of Digital Marketing?
Speakers: Christian C Carlsson (DK), IBM | Louise Juhl (DK), Fritz Hansen | Ulrich Gröpke (DE), Wacker Chemie | Volker Grünauer (AT), J. Boye
Intranet – Search
Speaker: Martin White (UK), Intranet Focus
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Online Communication – Measuring in a multichannel world
Speaker: Kristoffer Ewald, Guava
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Online health – smartphones – healthcare in your pocket
Speaker: Jens Ole Henriksen (DK)
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Standards & Technology – Moving to the cloud
Speakers: Graham Oakes (UK), Graham Oakes Ltd | Stewart Marshall (UK), Oxfam GB
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17.00
Break
17.15-18.15
Town Hall
Speaker: Janus Boye (DK), J. Boye
Join expert panellists in an engaging, fast-paced debate on key issues for 2011 and beyond.
18.30
Farewell Dinner
Location: Café Römer, Åboulevarden 50
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Contact
J. Boye
Nørre Allé 22
8000 Aarhus C, Denmark
+45 29 70 15 00
aarhus@jboye.com
Dates and location
J. Boye Aarhus 12
-
8-10 Nov 2011
Radisson Blu Scandinavia Hotel Aarhus
Aarhus, Denmark
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for its contents. This is a safe-cache copy of the original web site.