| 1. | Speed up and focus your content marketing research by collecting, organizing, and prioritizing content similar to what you are working on. |
| 2. | Spend less time finding who and where to promote your content by identifying authors and publishers who link to your content. Oh, and you also get tons of contact information for each opportunity, too. |
| 3. | Quickly identify link building opportunities to round out your backlink profile or promote specific pieces of content. |
Create a name for your report.
Prospecting Phrases are combined with Footprints to find content about specific topics.
Prospecting Phrases you enter will define the topic of the content or link prospect.
Footprints define the type of
content type or link opportunity.
A collection of Footprints is called a Template.
When collecting results per research query,
choose how many results to collect.
Generally, you'll want more.
BUT, if you want a smaller list of higher-quality sites, select 10, 20 or 30 results.
Done already?
You just gotta click that button.
That's it.
Then Ontolo's little scavenger monkeys
will start getting all of your
content research or link prospect data.
Just click that button and you're done.
Dozens of data points are included
in the Instant Prospector CSV exports.
You get several pieces of
contact information on each page.
If promoted content or a link prospect
links to one of your competitors,
it's a pretty good sign they'll link to you.
But if they link to two or more? Or five? Or ten?
That's pure link building gold.
...and competitive content marketing gold.
Research faster.
With URL, Subdomain, and Domain scores, focus on your highest-value link prospects, first.
Content marketing technology meets
link building technology.
Research already-published content
before writing your own.
Or find similar content to yours for
sending link requests.
Want to share your custom
link prospecting and content research
templates & footprints
with the Ontolo community?
Easy. Just check that box.
Use link building or content research Templates
(collections of Footprints) created by the
Ontolo content marketing community.
Likewise, choose to create and share your own with the Ontolo content marketing community.
Quickly browse which link opportunities
exist on individual link prospects.
If you're performing content marketing research, you'll know exactly where to pitch your content when it's published.
Have a list of sites you've already approached?
Competitors? Partners?
Easily choose to exclude domains of your
choice in the Campaign Manager.
Professional and Agency plans also
offer integration with prospect
statuses, tags, and notes.
In addition to the Instant Prospector, automate your link prospecting on a nightly basis, and also collect additional information such as PageRank and SEOmoz data.
With the Nightly Prospecting DB (only), we also collect PageRank and SEOmoz data for each prospect, totalling almost 40 data points per link prospect.
Manage campaigns' top keywords, top competitors, and more, then set alerts to receive highly-valuable link prospects as their found.
Monitor your site and up to 25 competitors, on a weekly basis, for a number of important link building metrics, including backlinks, PageRank scores and SEOmoz scores.
Monitor the top-ranking sites for up to 25 keywords on a weekly basis. Monitor who's most consistently ranking for your top keywords and collectively analyze the top 10, 20, 30, 50, and 100 results.
Free accounts get 25 Instant Prospector Reports, weekly Competitor Backlink Metrics and SERP Dominator Reports, and Backlink Monitoring
Link building is hard - really, really hard. Ontolo tries to productize many of the manual tasks, searches and tracking processes of link building with an extensive, diverse toolset....everything from .gov/.edu finders, to competitor link searches, to content research and backlink tracking/monitoring. ... Ontolo's team is constantly upgrading the service and functionality.
Rand Fishkin. CEO, SEOmoz
I love what the Ontolo guys are doing with their toolset. This is one we are actively looking into to work out how we can get more out of it.
Will Critchlow. Founder, Distilled
With a single click of a button, you can discover the most relevant and valuable link prospects for your link building campaign, be it content marketing and guest posting, sponsorships and donation-based, niche web directory submissions, or many, many more.
Andy Beal. CEO, Trackur
Unlike most link building tools, Ontolo does not use the link profiles of competing websites to find link prospects, but it goes out and tries to find them, which obviously is a big plus....Itโs very clear that the Ontolo toolkit was designed by link builders. The main focus is on the quality of the output of the tools.
Wiep Knol. Co-founder, Linkbuilding.nl
Whether youโre doing traditional backlinking, content development, or social media optimization, Ontolo brings value to the table and allows search agencies to become authorities faster, cross coordinate link campaigns with other departments within your company, and drive natural links on top of connecting with link sources within your industry.
Brent Rangen. Owner, Optimize Guyz
You can easily cut your time in half with Ontolo's tools. I'd highly recommend them to any serious link builder to help get the job done.
Brian Gilley. CEO, Social SEO
Ontolo launched what is quite possibly the greatest invention in the history of mankind recently. After producing a plethora of fabulous tools that made link prospecting and qualification easier the past few years, they finally put everything together in one fabulous package with the Ontolo Link Building Toolset.
Adam Henige. Managing Partner, Netvantage Marketing
You can also use advanced search queries to segment the list of potential link prospects to find only the highest quality backlinks. Their tool is probably the best at segmenting and qualifying only the highest quality links that you should spend your time attaining.
Mark Thompson. President, Search CreativelyCopyright © 2008-2013 Ontolo. All Rights Reserved.