Executive Summary
Revolutionizing the way people discover, share, and interact with images online.
Inspired by Google Images, Flipboard and Pinterest
Piccsy embodies all of the redeeming qualities these products provide, plus so much more.
Problem
Image discovery is fragmented and distributed across a web of sources that has become impossible to navigate.
Photo
Management
- Flickr
- Picasa
- Lightbox
- Collages
- Pictage
- Snapjoy
- Everpix
- Pictarine
Miscellaneous
- Aviary
- Coolris
- Fotopedia
- ArtFinder
- FotoPedia
- CamPlus
- Olapic
- JPEGMini
- FireFly
- Pikchur
- FotoFlexer
- Aviary
- Zoocomr
- Pinerly
Slideshow &
Scrapbooking
- Animato
- Slide
- Scrapblog
- Mixbook
Mobile Apps
& Communities
- PicPlz
- FoodSpotting
- GoTryItOn
- ShootItLive
- Tiny
- Moblli
- Pose
- Cinemagr.am
- Dropico
- Graphic.ly
- Favwork
- Color
- Piictu
- Trover
- Photogram
- EyeEm
Stock Photography
- GettyImages
- iStockPhoto
- ShutterStock
- 123RF
- AbsolutVision
- BigStock
- CanStockPhoto
- CriticalPast
- Fotolia
- Photaki
- Photocase
- PixMac
- SPiderPic
- WireImage
- Wylio
- MogueFile
Aggregation
- Feedly
- Pixable
- Friendsheet
Twitter &
Instagram
- TweetPhoto
- YFrog
- Extagram
- Plixi
- CrowdReel
- PicFog
- Img.ly
- Gramfeed
- Inkstagram
- Hashpix
Web
Communities
- Dribbble
- Polyvore
- Daily Booth
- Lookbook.nu
- Foodspotting
- Photoworks
- SmugMug
- Forrst
- Cany.gs
- Zivity
Image Bookmarking
- 9Gag
- Houzz
- TheFancy
- StumbleUpon
- Pixdaus
- Vizualizus
- WeHeartIt
- FFFfound
- Thrilld
- Dlioboard
- Getvega
- ImgSpark
- Designspiration
- Milkshk
- Zootool
- ImgFave
- Loverly
- Trippy
Product Bookmarking
- Svpply
- Fashiolista
- ThisNext
- Wanelo
- Lyst
- Huji
- Kaboodle
- Wists
- Buyosphere
- Shopcastr
- Styloko
Portfolio
Hosting
- DeviantArt
- Behance
- Cargo Collective
- 500px
- Indexibit
- Carbonmade
- Corofiat
Prints &
Postcards
- Shutterfly
- Snapfish
- CanvasPop
- HotPrints
- Peecho
- Webshot
- Tabblo
- PicPlum
Blogging
- Fotolog
- Fotki
- FotoThing
- PicLyf
Image
Hosting
- PhotoBucket
- ImageShack
- Ge.tt
- DiviShare
- Pict
Bookmarking
- Tumblr
- Delicious
- GimmeBar
- SnipIt
- IWannaNom
- Via.Met
Art/Print Sales
- Society6
- 20x200
- Art.Sy
- ImageKind
- PhotoStore
- LifePics
- Moo
- PhotoBox
- 20x200
- PaddleB
- ArtSpace
- TurningArt
- SaatchOnline
Image Manipulation
& Recognition
- Polar Rose
- Phlook
- Face
- FaceInAHole
Search
- Google Images
- Bing Images
- TinEye
Blogs
- NotCot
- ArchDaily
- HypeBeast
- Refinery29
- Ads of the World
- CoolHunting
- Design Milk
- Apartment Therapy
- Logo Design Love
- We Love Typography
- The Verge
Problem
Image discovery is fragmented and distributed across a web of sources that has become impossible to navigate.
Photo
Management
- Flickr
- Picasa
- Lightbox
- Collages
- Pictage
- Snapjoy
- Everpix
- Pictarine
Miscellaneous
- Aviary
- Coolris
- Fotopedia
- ArtFinder
- FotoPedia
- CamPlus
- Olapic
- JPEGMini
- FireFly
- Pikchur
- FotoFlexer
- Aviary
- Zoocomr
- Pinerly
Slideshow &
Scrapbooking
- Animato
- Slide
- Scrapblog
- Mixbook
Mobile Apps
& Communities
- PicPlz
- FoodSpotting
- GoTryItOn
- ShootItLive
- Tiny
- Moblli
- Pose
- Cinemagr.am
- Dropico
- Graphic.ly
- Favwork
- Color
- Piictu
- Trover
- Photogram
Stock Photography
- GettyImages
- iStockPhoto
- ShutterStock
- 123RF
- AbsolutVision
- BigStock
- CanStockPhoto
- CriticalPast
- Fotolia
- Photaki
- Photocase
- PixMac
- SPiderPic
- WireImage
- Wylio
- MogueFile
Aggregation
- Feedly
- Pixable
- Friendsheet
Twitter &
Instagram
- TweetPhoto
- YFrog
- Extagram
- Plixi
- CrowdReel
- PicFog
- Img.ly
- Gramfeed
- Inkstagram
- Hashpix
Web
Communities
- Dribbble
- Polyvore
- Daily Booth
- Lookbook.nu
- Foodspotting
- Photoworks
- SmugMug
- Forrst
- Cany.gs
- Zivity
Image Bookmarking
- 9Gag
- Houzz
- TheFancy
- StumbleUpon
- Pixdaus
- Vizualizus
- WeHeartIt
- FFFfound
- Thrilld
- Dlioboard
- Getvega
- ImgSpark
- Designspiration
- 9Gag
- Milkshk
- Zootool
- ImgFave
- Loverly
Product Bookmarking
- Svpply
- Fashiolista
- ThisNext
- Wanelo
- Lyst
- Huji
- Kaboodle
- Wists
- Buyosphere
- Shopcastr
Portfolio
Hosting
- DeviantArt
- Behance
- Cargo Collective
- 500px
- Indexibit
- Carbonmade
Prints &
Postcards
- Shutterfly
- Snapfish
- CanvasPop
- HotPrints
- Peecho
- Webshot
- Tabblo
- PicPlum
Blogging
- Fotolog
- Fotki
- FotoThing
- PicLyf
Image
Hosting
- PhotoBucket
- ImageShack
- Ge.tt
- DiviShare
Bookmarking
- Tumblr
- Delicious
- GimmeBar
- SnipIt
- IWannaNom
Art/Print Sales
- Society6
- 20x200
- Art.Sy
- ImageKind
- PhotoStore
- LifePics
- Moo
- PhotoBox
- 20x200
- PaddleB
- ArtSpace
- TurningArt
Image Manipulation
& Recognition
- Polar Rose
- Phlook
- Face
- FaceInAHole
Search
- Google Images
- Bing Images
Blogs
- NotCot
- ArchDaily
- HypeBeast
- Refinery29
- Ads of the World
- CoolHunting
- Design Milk
- Apartment Therapy
- Logo Design Love
- We Love Typography
Solution
Piccsy solves the discovery/fragmentation problem by identifying streams of interest that are important to users, and customizing an image feed specifically catered to their preferences.
Eric's Streams
Social
- Friends & Family
- Photographers
- Flickr
- 500px
- Artists
- Behance
- Cargo Collective
- Curators
- Tumblr
- Svpply
Inspiration
- Piccsy Popular Images
- Most Popular Images
- Graphic Design
- Designspiration
- Baubauhaus
- It's Nice That
- Arch. & Int. Design
- Archdaily
- Contemporist
- Apartment Therapy
- etc.
- Fashion
- Hypebeast
- Refinery29
- TheSatorialist
- etc.
Shopping
- Menswear
- Mr Porter
- Park and Bond
- Oki-Ni
- etc.
- Prints
- Society6
- 20x200
Use Cases
Creative Reference / Inspiration
- Professional creative and hobbyists use Piccsy for reference, inspiration, and portfolio promotion.
Social Upkeep
- Tracking images of your friends and family across social networks has become increasingly difficult.
- Your friends are participating in communities including Facebook, Twitter, Google Plus and Instagram, as well as many more you've never even heard of.
- These sites have not been optimized for image discovery, creating platforms that are difficult to navigate through.
- Piccsy will solve this problem by integrating APIs into our streams, allowing you to track our friends activity using an appealing interface.
Stock Photography
- Our advisor, Bruce Livingstone, pioneered Microstock photography by sourcing images from amateur photographers as well as professionals.
- We envision Piccsy taking this a step further, enabled by curation, to archive a larger image repository than any other stock site on the Internet.
Image Search
- Google Images gets the job done, but fails to deliver an inviting user experience.
- By integrating the social graph, image recognition technology and an immersive user experience, we are confident that Piccsy will be able to offer a more enjoyable image discovery platform.
Entertainment
- Viewing celebrity photos, memes, and comics, are only a few of the ways people currently enjoy images online.
- With our contextual, personalized streams, and great user experience, we make it easier to have fun looking at images on the internet.
Online Shopping
- Piccsy is widely used to view images of art, furniture, fashion and other retail products.
- In-image advertising will be a promising opportunity, leveraging both our image discovery product and the Piccsy Places platform.
Adult Media
- Piccsy's combination of customized streams and filters allows our audience to easily see any image-based content they're interested in, including adult media.
- We currently require an opt-in, ensuring users won't come across NSFW images anywhere on the site unless they've chosen to.
Portfolio
- The online portfolio space is due for a much-needed facelift, and we have some great ideas of how Piccsy can be fashioned to accomplish this task.
Image Hosting
- There are currently many popular image hosting solutions, but we anticipate with growth, product evolution, network effects and partnerships/integrations, Piccsy will emerge as an industry leader.
Team
Eric Nudelman
BusinessCraig Swill
BusinessSteve Goodman
BusinessRaj Sabhlok
Business
Eric Liang
TechnologyEric Liang is the lead developer of Piccsy and is currently responsible for managing all front / back-end development.
Eric has a penchant for elegant software design, and sets a high bar for quality and efficiency. With over 10 years of experience in the field, most recently at Syncapse Corp. Eric has provided his expertise for clients such as Pepsi, RIM, Nationwide, T-mobile, Rogers, J. P. Morgan.
Traction
Visits per month
Uniques per month
Visits Vs. Uniques
3,600,000
3,000,000
2,000,000
1,500,000
500
July 2010
January 2011
July 2011
January 2012
April 2012
Pageviews Per Month
30,500,000
24,400,000
18,000,000
12,200,000
6,100,000
July 2010
January 2011
July 2011
January 2012
April 2012
March 01, 2012 - March 31, 2012
3,685,738
Visitors
1,858,648
Unique Visitors
30,562,605
Pageviews
8.3
Pageviews
Per Visit
Per Visit
6:03
Average Time
on Site
on Site
Product
Besides product updates, optimizations, and fixing minor bugs, here are some of the things we're focused on...
0.6 Customization
August 2012
0.7 API / Platforms
November 2012
0.8 Network Effect /
User Acquisition
February 2013
0.9 Integration /
Business Development
May 2013
Product
Piccsy Playground
- We will continue to release exciting one-off image-oriented digital products like our most recent experiment, ReCite.
Piccsy Places
- Sites like Etsy and Rakuten are great examples of e-commerce platforms that leverage connections between similar brick & mortar retailers and home businesses to become an online mall representing a particular niche.
- Piccsy Places aspires to be the leading platform promoting growth for aesthetically oriented businesses, by fostering a digital marketplace integrated with our core image discovery product.
Piccsy Portfolio
- The online portfolio space is due for a much-needed facelift, and we have some great ideas of how PIccsy can be fashioned to accomplish this task.
Piccsy's Potential
- Google owns search. Facebook owns social. Amazon owns online retail.
- Piccsy will be the premier platform for all of your digital image experiences.
- Other areas we're interested in exploring at the moment include, but are not limited to: image search, image hosting, image sharing and image editing.
Contact
Thanks for checking out our online preview!
Contact hello@piccsy.com
Executive Summary
Revolutionizing the way people discover, share, and interact with images online.
Inspired by Google Images, Flipboard and Pinterest
Piccsy embodies all of the redeeming qualities these products provide, plus so much more.
Traffic
3,500,116
Visitors / Month
1,831,173
Unique Visitors / Month
27,670,820
Pageviews / Month
Product
Piccsy Users:
- Discover images through 'streams' that filter content based on custom parameters set by our community.
- Catalog images into galleries based on theme, interest, or any other orientation.
- Create a unique image representation/repository that they can then share within the Piccsy community, and throughout the Internet.
Market/Competition
Photo-sharing is one of the most popular activities on the Internet today. Facebook alone has over 200 million photos uploaded daily.
Piccsy recognizes the social/cataloguing void Google Images suffers from, as well as Tumblr's fragmented, unsearchable network, and Pinterest's reliance on user only bookmarking.
By providing personalized streams using a uniform display, Piccsy is a social platform that aggregates images from around the web, based on customized parameters set by the user, offering a social way to discover images.
Financials
Spent Since 07/10
Raising for Seed Series
We don't give our numbers out to just anyone, you'll have to wine and dine us to see the goods.
Technology
KOHANA
LINUX
PHP
MYSQL
SPHINX
REDIS
AJAX
APACHE
VARNISH
Contact
Eric Nudelman/ hello@piccsy.com