Marketing Resources
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Logos
CAFE logos:
- College & Extension
- Department/Unit/Centers, HES and Programs
UKAG secondary logos:
- Extension, Academics, Research
- Customized for Departments, Units, Centers, HES, and Programs
We Grow...secondary wordmarks:
- Customized for College/Extension, Academics and Alumni
UK logos:
- University/See Blue (Use Linkblue ID)
Guidelines
Brand Standards (pdf) revised 2-2015
College Website Standards
UK Graphic Standards
College Strategic Plan
Using Clipart & Understanding Copyright
Templates
EEO Statements
Enclosure Slips, Mailing Label
Fact Sheets
Letterhead, Envelopes
Meeting Announcements, Sign-in, Fax
Newsletters
See Promotional for display templates
Order
Business Cards, Name Badges, UK Letterhead/envelopes (order directly to choice of approved stationery vendor)
CES Envelopes (pdf)
Ordering Event Lawn Signs | optional Powerpoint template 24" x 18"
County Office Outdoor Signs
UK all vendor list | Licensee list for promo items
College Store
Marketing
Training Materials:
Marketing the College: MP4 file, Short video on how to market the college
Developing a Marketing Strategy (Worksheet in Word)
Everything We Do Speaks For Us: A detailed marketing strategy for Extension.
Marketing 101: What YOU can do to help market the college.
Media Relations:
When Media Call: STAY CALM PowerPoint presentation
Working with Media: Writing Tip Sheet
Television Interviewing
Extension: 100 years
Promotional:
Banners/posters EXTENSION themes
Career Day/Student Recruitment materials
Marketing banners on loan through the Ag Distribution Center
Exhibits/Displays
County Office Outdoor Signs
Brochure ready to print, Thank you cards and presentation slides
Public Service Announcements (mp3 files): Promo #1 | Promo #2 | Promo #3 (female voice over) | Promo #4 (female voice over)
UKAg Store Items | Licensee list for promo items
SOCIAL MEDIA Information/Logos:
All Guides, Best Practices (pdf), tool icons, links to general resources
Flickr
YouTube
Other Resources
Clearance Sheet for Ag Comm Services (pdf)
Video Request Form (web form)
UKAG Photo Library | Photo Release Form | Request permission to use a copyrighted image from the creator
Extension Field Directory