Audience Profile

Sojern knows travelers best

It’s not only a matter of knowing who you need to talk to, but understanding what they want you to say. When it comes to reaching the right people at the right time, Sojern does it best. That’s because Sojern is able to deliver key audiences based on message timing, demographics and behaviors that advertisers most want to target.

Compare our audience makeup to the audiences you are reaching with your existing efforts and see how much more relevant and effective your marketing can be with Sojern. Our comScore ratings show just how valuable our audience can be to your campaign. And overall, Sojern is listed as a Top Ten Travel Entity by comScore.

Sojern’s audience contains both business and leisure travelers who are high income, educated and have spending power

Sojern’s Composition of Unique Users

comScore: February 2011