Oscar Properties
WEDNESDAY IS PLEASED TO ANNOUNCE THE LAUNCH OF THE NEW OSCAR PROPERTIES SITE
Since it’s launch in 2004, Oscar Properties has delivered upon a vision to offer outstanding properties unlike anything else on the market. Working alongside internationally renowned architectural firms, Oscar Properties specialise in the redevelopment of former factories, schools and post-offices. Using a variety of different architectural styles, Oscar Properties offers modern and luxurious homes with heritage and character.
As a continuation of their vision, Wednesday designed a clean, simple and flexible structure, allowing the creativity of the projects to speak for themselves, showcasing the uniqueness of each, whilst maintaining a consistent approach to design throughout.
OscarProperties.se
Juicy Couture
WEDNESDAY ARE WORKING WITH JUICY COUTURE
Wednesday is working with Juicy Couture as part of the brand’s revitalization and re-design of the e-commerce site. This autumn the brand debuts its new fashion campaign “Couture is Here” that celebrates the evolution of the iconic track suit by tempering it with tailored essentials and a bold, playful yet refined aesthetic.
Wednesday will be working with Juicy to ensure that the brand is re-established as a fashion authority, build a unique home for sub-label – Bird, and to develop a range of branded content formats to help bring the brand to life online.
In addition, Wednesday are working on the strategy and creative development of the new JuicyCouture.com due to launch early in 2012 as well as a range of broader digital initiatives launching later next year.
To visit the current site, visit JuicyCouture.com
Moncler
MONCLER.COM IS NOW LIVE
Over the past months Wednesday have been working with Moncler on a range of projects launching throughout 2011; the first of these is the new e-commerce website for Moncler.com which went live this week. The site’s unique homepage design reveals new content through an innovative scrolling functionality while showcasing the diversity of the brand by creating a flexible, transparent system which allows the different collections to speak for themselves, helping to tell the story behind each one.
Wednesday’s approach was to create a site intended to elevate Moncler’s rich aesthetic and articulate its creativity. This continues right through to the art direction of the products on a black background, giving Moncler a clear and ownable product-visual aesthetic.
Since the rebirth brought about by chairman and creative director Remo Ruffini in 2003, the brand has gone from strength to strength beyond its origins in the Alps and is now recognised as one of the most creatively innovative and sought after labels in the industry. The new website is the start of a range of digital initiatives Wednesday is working on with Moncler.
See the site at moncler.com