How Unusual Is Yaro Starak?

Here’s another edition of the Unusual Entrepreneur Interviews and today I am very honoured to have gotten this Unusual Entrepreneur in question. His name is Yaro Starak, the founder of entrepreneurs-journey a great website where he offers down to earth tips and advice for internet entrepreneurs.

If you’re just joining us here and is not yet familiar with our philosophy of unusual entrepreneurs, kindly download our free ebook: The Entrepreneur’s Journey. This is the official manifesto for anyone who wants to change the world and profit from purpose.

Without further ado, let’s begin!

How Unusual Is Yaro Starak?

Entrepreneurs are famous for starting up businesses. Yaro Starak is famous for starting online businesses. As an 18 years old kid, he started his first online business [a card game business] in 1998 as a university undergraduate in Australia and later sold it for $13,000. His second online business was a proofreading and editing business called better edit which linked clients and editors.

Today, he has made over $1 million from his online businesses. The very unusual thing about Yaro’s approach to business is that he did all these without any full time employees. He basically works with part time contractors/freelancers on a project by project basis.

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What are the laws of entrepreneurship?

All entrepreneurs create businesses, but all entrepreneurs are not created equal.

The business mastery series is a collection of unusual articles that will take you through the essential skills necessary for successfully starting and running a SIGNIFICANT company –a business that is changing the world and profiting from purpose.

The world of business is characterized by intense competition. Meaning, there’s very little room for mediocres. If you must go into business, you must be prepared to learn and apply the required skills.

There’s a funny trend amongst many entrepreneurs starting out in business. They often have this wrong mentality that business is simply common sense. So they go into the world of business with only this mindset – to apply common sense.

How I wish business was that simple. If it were, there wouldn’t be a high rate of failed businesses.

Common sense is an inadequate skill for running a business successfully. Even your life is too complex to be handled with common sense talk less of a business.  The major reason for this erroneous approach to business is this; the acquisition of technical skills.

Technical skill is the required body of knowledge for practicing a particular profession or career.

For example; the technical skill required for being a musician is singing and song writing. In other words, you cannot be a musician if you don’t know how to sing and write songs. Also, the technical skill required for being a doctor is the knowledge of how the human body functions and knowledge of the medicines to correct any malfunctioning.

 Why Common Sense Is NOT Sufficient To Run A Business

In business likewise, common sense is insufficient. That you have been trained and equipped with a particular technical skill which qualified you to operate as a professional, doesn’t make you a savvy business person. I‘ve been in business for over 5 years now and I’ve been observing many a business as they  come and go due to the  incompetence of the founders.

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The Extra-Ordinary Jon Morrow!

Here’s another edition of the Unusual Entrepreneur Interviews and today I am very honoured to have gotten this Unusual Entrepreneur in question. His name is Jon Morrow, the Associate Editor of one of the greatest blogs on earth, Copyblogger.

If you are just joining us for the first time, this is the second interview of the unusual entrepreneur interview series. It is a parade of unusual entrepreneurs who are changing the world and profiting from purpose. Profiting from purpose by changing the world isn’t an impossible dream as many tend to think of it, but a realistic one as many unusual entrepreneurs have extraordinarily proven. It is my life mission to understand the unusual qualities of such unusual entrepreneurs and inspire as many others to profit from purpose by changing the world.

This is the purpose of naijapreneur and the essence of this new category of information tagged “Unusual Entrepreneur Interviews”. In these interviews, I’ll be profiling several unusual entrepreneurs who are changing the world and profiting from purpose. The interviews are divided into 3 parts;

• Part 1: ENTREPRENEURSHIP – these are questions that focus on how these unusual entrepreneurs awakened the Spirit of business within.

• Part 2: STRATEGY – these are questions that focus on the unusual execution of business best practices adopted by these unusual entrepreneurs.

• Part 3: MISCELLANEOUS – these are resourceful recommendations, tools, books, and ideas necessary for unusual entrepreneurs.

If you’re just joining us here and is not yet familiar with our philosophy of unusual entrepreneurs, kindly download our free ebook: The Entrepreneur’s Journey. This is the official manifesto for anyone who wants to change the world and profit from purpose.

Without further ado, let’s begin!

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What is your business?

When asked what was the most important business question ever, management guru Peter Drucker answered;

“What is our business?”

Defining your business is the most important task all entrepreneurs need to do in order to succeed in their venture.

Your business is not the product/service you offer. Your business is not the industry you are in.

That you sell dogs, is not your business; so do many others like you. That you make clothes, is not your business; so do many others like you. That you manage events, is not your business; so do many others like you.

Your business is the difference your company sets out to make in the world!

Your business is the difference your dogs make in the life of the customer. Your business is the difference your clothes make in the life of the customer. Your business is the difference made in the life of the customer as a result of your managing their event.

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