ABOUT
Yuli Ziv is an entrepreneur and online media expert revolutionizing the fashion industry. She is the Founder & CEO of Style Coalition, a network of more than 50 top fashion and beauty bloggers in partnership with ELLE magazine. She is the organizer of Fashion 2.0 discussion panels and networking event series in NYC, and is a noted speaker on the topic of social media as it relates to the fashion industry. Read full bio >>
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Category Archives: Retail
Quick thoughts on Cartier vs. Hautelook and how one bad apple can spoil the entire barrel.
Posted on August 5th, 2010
I’ve written on the online private sales phenomenon before, and think that just like any innovative industry sector it represents lots of potential, but also challenges for the players in it. After reaching the point of saturation in the last year, the inevitable Darwinian process will take place. How many out of hundreds of sites [...]
Posted in e-commerce, Retail
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Tagged as: cartier, gilt, hautelook, private sales
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2 Comments
On Private Sales, Gambling and Dangers of Innovation.
Posted on June 9th, 2010
Gaming elements became an integral component of many social sites, adding interaction layer and incentifying users to participate – from Foursquare to Farmville on Facebook – social games seems to rule the web these days. The question is what happens when you combine social gaming and e-commerce– isn’t this experience becoming more similar to… gambling? [...]
Posted in e-commerce, Retail, Technology
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Tagged as: foursquare, gilt, groupon, ideeli, private sales
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6 Comments
Compulsive Shopping 2.0, by Invitation Only.
Posted on November 7th, 2009
In case you had any doubt that online invite only sample sales are the hottest e-commerce trend of the year, the recent coverage by TechCrunch and NY Times and millions of dollars spent on funding and acquisition in the space proved the point. Besides the leading startups, more and more retailers such as Saks are [...]
Posted in e-commerce, Retail, Technology
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Tagged as: e-commerce, exclusive, invite only, online shopping, sample sales
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2 Comments
Marketing 3.0: Brands Just Want To Be LOVEd.
Posted on May 8th, 2009
At the beginning, there were TV commercials, interrupting our favorite shows for 30 seconds – the most intrusive forms of marketing imaginable. Later, there were banners, the less intrusive form of marketing, because at least readers could disregard the screaming piece of graphic and try to focus on the content they wanted to consume. Of [...]
Posted in Fashion 2.0, Retail, Social Media
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Tagged as: brands, fashion, marketing, social media, style coalition
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On Wal-Mart, Retail Reports, Apples & Oranges.
Posted on March 7th, 2009
It’s hard to imagine a better headline in these recession times than “Sales Fall Sharply for Retailers Not Named Wal-Mart” (NYT, February 5th, 2009). This month, the budget shopping chain continues to lead the reports with “Wal-Mart reports strong rise in sales” (MSNBC News, March 5th, 2009). In a long retail report Wal-Mart is compared [...]
Posted in Retail
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Tagged as: recession, Retail, shopping, wal-mart
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