New Assignment – Staybridge Suites
Staybridge Suites was launched in the U.S. in 1998, providing IHG entry into the growing upscale extended stay market. Now approaching nearly 200 properties, the majority of which are located in North America, the brand has been extremely popular with long stay guests and developers since its launch… going global in 2008. Staybridge focuses on creating a family/home-like type of atmosphere, since guests often stay for weeks or months. The brand is looking for :30 videos for use online. Think about how your idea could be extendable as a campaign series of online “episodes” or videos building around a central character, theme, or ownable characteristic of the brand. Staybridge has guaranteed the purchase of at least one video for $10,000 and there are $1,000 in Editor’s Choice Awards. Join here today.
Tags: commercial, commercials, crowdsourced, crowdsourcing, Extended Stay Hotels, New Assignments, Poptent News, Staybridge, video
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New Assignment: Olivieri
One day of the week is deeply in need of feeling special – Monday. Olivieri is ready to give consumers a reason to look forward to each and every one. TGIM! The idea here is to show consumers that Olivieri pasta can make any night’s meal feel special, even Monday, the least fun day of the week. We’ve created 2 animated stick figure style TV ads around the days of the week as characters, and started to develop a romantic story between Monday (the character, male) and Ravioli (female), and other pasta products as female heroes. The brand is guaranteeing two purchases at $7,500 - and Poptent is throwing in $1,000 in additional cash awards. Join up today!
Tags: assignment, new assignment, olivieri, pasta, Poptent News, Poptent News
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New Assignment – Monistat: Get Relief. Get the Cure. Get MONISTAT.®
Since 1974, Monistat has been providing women relief from the painful and uncomfortable symptoms of yeast infections. Today, Monistat is still the #1 OTC brand of yeast infection treatments. Your objective for this assignment is to inform the viewer that: Absolutely nothing works faster to relive symptoms and cure the infection because for women suffering from the various unbearable symptoms of yeast infections, relief cannot come soon enough. Videos will primarily be used for daytime tv which should act as a guide for tone and style. Monistat is looking for a variety of lengths; you can choose from 10 seconds or 15 seconds for TV or 30 seconds for web. Be sure to read the brief carefully to understand how each will be used. The brand has guaranteed the purchase of at least one video for $7,500 and there are $1,500 in Editor’s Choice Awards. Join here today!
Tags: crowdsourced, crowdsourcing, MONISTAT, new assignment, otc, Poptent News, video
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January 2012 Reel of the Month
2012 is off to a great start – another amazing turnout for January’s Demo Reel of the Month assignment. Beautiful work.
Congratulations to Jeff Pinella who is taking home the top award of $500. Check out the spot right here, and head over to our blog to catch the runners-up. Remember, submitting your reel is a great way to get yourself out there – and a wonderful place to showcase your best work!
$500
Runners-up
Tags: assignment, demo reel, january 2012, Poptent News, Poptent News, reel, reel of the month
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Vote For Poptent’s Super Bowl Ad for Dannon
Super Bowl XLVI is in the books, but the USA Today Ad Meter Facebook Poll has yet to be decided. Let’s see how high we can vote up The Neymarc Brothers, Poptent, and Dannon!
Please visit the USA Today Ad Meter to rate and share the Poptent produced Dannon Oikos spot “The Best Yogurt”.
Be a part of the Poptent revolution! Next year it could be your spot getting voted on!
Thanks Everyone –
Poptent
Tags: Ad Meter Facebook Poll, advertising, commercial, Community Highlights, crowdsourced, crowdsourcing, dannon, john stamos, Poptent News, Super Bowl Ads, Super Bowl XLVI, USA Today Ad Meter 2012, video, winners
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Watch the Dannon Super Bowl Spot We Produced!
See the ad and learn more on our special Super Bowl page:
Tags: ads, commercial, dannon, john stamos, Poptent News, super bowl
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Mischievious Studios, Anthony Bui Create Intel Ultrabook Videos for Poptent Productions
As promised, we’ve been extremely hard at work providing direct-paying and risk-free production opportunities to our talented community. Those wheels are rolling faster and faster! Here, you’ll see our client Intel get some super fun content produced by a couple of our award-winning directors, Anthony Bui – known to Poptenters as ej6inmiami – and Christiano Covino + Mischievious Studios through our new Poptent Productions studio. Have a look at the great videos they created for and from the Consumer Electronics Show in Las Vegas this month!
Intel partnered with Poptent Productions to bring a few Los Angeles-based film-makers to CES this year with one challenge in mind: capture and film a unique story about the benefits of Ultrabook devices. They were armed only with background on Ultrabook devices and an ASUS UX31 Ultrabook. Then they were given 5 days to independently develop their own videos, and they all delivered in bringing new ideas, thinking and perspectives to the table. Watch more on Channel Intel on YouTube.
Tags: Anthony Bui, CES, Christiano Covino, computers, intel, Mischievious Studios, poptent productions, potpent, ultrabook
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New Assignment: Pizza Hut – Pizza Makes The World Go Round
In 1972, not long after Pizza Hut gained its fame in America, Costa Rica became the first international country to invest in this tasty enterprise. Today, Pizza Hut is a staple international ingredient, with business in over 100 countries across the globe. The main focus of this assignment is: one global thematic platform. Currently, each global market is responsible for producing its own advertising. As a result, there is a degree of inconsistency in the brands message. Pizza Hut is looking for an inspiring 30 to 45 second submission that has the potential to become a global communication platform for the brand, so get creative! The brand has guaranteed the purchase of at least one video for $7,500 and there are $1,500 in Editor’s Choice Awards. Join here today!
Tags: commercial, commercials, crowdsourced, crowdsourcing, Global, New Assignments, pizza hut, Poptent News, video
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New Assignment: Lumber Liquidators
It’s time to get rid of that stained, dirty, dusty, moldy, just plain nasty carpet and preplace it with “WOOD”. At Lumber liquidators they know that “wood” (hardwood or laminate) is a better choice than carpet, and with their direct from mill prices, they make it affordable and within reach! Once again, Lumber Liquidators is turning to the Poptent community to produce videos that drive consumers to visit their website or stores. Your objective will be to create a compelling 30 second TV commercial that sets up a contrast between “wood” and carpet in a memorable, funny way. The brand is guaranteeing one purchase for $7,500, and Poptent is throwing in $1,500 in cash award. Join up today and have some fun!
Tags: assignment, carpet, creators, lumber liquidators, Poptent New