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Mar

“No One Gets Humiliated”
Is there something new emerging from the formula that has dominated television since the early days ... [more]

Mar

The Trouble With The A-Word
Last week, Lori Lewis spent an afternoon digging into Facebook’s first-ever Marketing Conference. I... [more]

Mar

The Landlord
We’ve all been there. You’ve been living in an apartment for a while, you paint the place, make som... [more]

Mar

Storytellers
We continue to talk about the strange paradox that often exists as radio struggles to use Facebook. ... [more]

Mar

What’s New?
My email box is always full with all sorts of exciting stories about new gadgets and technologies. ... [more]

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Jacobs Media
29777 Telegraph Road
#2650
Southfield, MI 48034

248.353.9030 Phone
248.353.0709 Fax

fredjacobs@jacobsmedia.com
pauljacobs@jacobsmedia.com

Digital & Social

Emergency Plan

Lori Lewis shares 5 key steps to building a functional, effective plan for your station during times of breaking news and crises.

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Facebook

Timelines

Facebook's Timeline feature for brands was just announced. Lori Lewis helps you better understand how to use this update to your advantage.

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March Bandness

Our "How To" Playbook

We don’t know of a stronger music stunt than March Bandness. It’s a pop-culture top-of-mind slam-dunk that gets bigger and better every year. Check out our playbook.

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the nation's leading rock radio consulting firm

When Rock radio innovates, Jacobs Media is there. Fred Jacobs created the Classic Rock radio format on his kitchen table in 1983. Since then, Jacobs Media has grown to be American radio’s leading consultants - not just to Classic Rock stations - but to all Rock radio, Alternative radio, Public Radio, and brands that need to understand their specific consumer target. With a commitment to innovation and customized strategies, Jacobs Media keeps clients aware of new trends, using online polls, focus groups, and - now - as pioneers in modern ethnography, going beyond the numbers and observing real people in real life situations. Consulting. Research. Strategy. Jacobs Media.

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The "A-Word": Acknowledgement
Lori Lewis sat in on the Facebook Marketing Conference. Here she talks about key building blocks of effective social media communication and It's about "acknowledgment."
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Van Halen Tour
Our VH A-to-Z and Cool ideas to own the the VH show in your town
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Interest In Pinterest
Pinterest is generating a lot of buzz, and Lori Lewis thinks you might benefit from a deeper look at the site.
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PRTS IV
Jacobs Media & PRPD have once again teamed up for our fourth annual Public Radio Techsurvey. All Public Radio stations are welcome to participate.
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St. Patrick's Day
Get your green on with our updated St. Patrick's Day ideas & promotions.
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