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Social Sports

SI is one of the first major sports publishers to launch and successfully sustain rich product and content experiences in the social media space. SI's approach to anchor sports news, data and information to tools to easily allow sharing, conversation and engagement among common fans taps into the inherent social aspect of sports. This philosophy is epitomized by FanNation, which enables a two-way conversation between users while aggregating, filtering and customizing sports information. SI extends this approach through its partnership with Citizen Sports, which brings a deep sports data and content experience to fans' favorite social media sites. Built on the idea that sports are more fun with friends around, Citizen Sports' professional, college and high-school sports fan applications can be found on Facebook, MySpace and hi5.
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