Work
DePaul MBA viewbook
We’ve developed a range of printed and online communications for DePaul’s Kellstadt Graduate School of Business since 2001. Overall, materials address a KGSB prospect or student from a personal, rather than institutional, point of view.
The MBA Viewbook was created to support prospects in the decision-making process by focusing on the individual attention of the Kellstadt experience; connections forged with the Chicago business community; the range of program choices; and real student outcomes.
Consistent brand messaging and visual language were also carried through to a range of related materials, including HTML email templates, a family of program brochures, and more.