Work
DePaul MBA career websites
The MBA Career Management Center website was designed to reinforce DePaul’s position as the business school with deep Chicago connections and provide access to a wide range of “do-it-yourself” resources for its users.
The project was broken into distinct phases:
1) Planning. Research, site architecture, and content strategy.
2) Design. Development of one creative direction that could be applied to two related websites: an Employer site for companies who are looking to recruit MBA students, and a Student/Alumni site to support the career building process.
3) Implementation. Design, content development, and coordination with programmers for build-out of all pages for both sites.
Information was organized to recognize the user’s situation and support their needs, rather than reflecting an internal point-of-view. For example, Student site sections were given names like “Step 1: Meet the Guides” and “Step 4: Go for the Job” to make the site approachable and break down what may feel like an overwhelming process into smaller, doable chunks.