Effective communications lead to higher results. No matter in what field, they are essential key to successful development. Higher & Higher supports this concept.

As a creator of Higher & Higher, I seek to provide useful and fruitful information: examples of best practices, creative ideas, catchy topics, interesting case studies, significant news in the field of communications, public relations, marketing, advertising, social media, and creativology. What is more, one of the aims of Higher & Higher is to provoke dialogues and discussions on professional and other interesting topics.

Being a PR specialist is not a profession, but a lifestyle. I believe in this. That’s why I am passionate about working for higher standards and results in the field of (mass) communications. My Higher & Higher blog gives me an opportunity to share my professional thoughts, opinions and impressions, to comment and analyze the fast-changing world of communication in all their aspects. All articles express my personal understandings, professional beliefs, thoughts and impressions. Hopefully, with lots of work and passion, this blog will turn into an integrated marketing communications hub.

More about me

What may be interesting for you to know is that I am from Bulgaria (a country in the South-Eastern Europe). I am a bachelor in Public Relations and have already experienced 3 years in the PR business.

As a result of my studies in two quite different countries (Bulgaria and the Netherlands) and my 3-year working experience, I have developed into a diversified person in terms of skills, knowledge and interests. In addition, I see myself as a person extremely interested not only in the integrated marketing communications, but also in mass media, psychology, writing & reading, traveling and exploring the world around.

Or just in short, I find myself pretty positive and enthusiastic, full of energy and ideas that I want to share with you. I will be looking forward for your feedback because others’ opinion is always good to be heard and known.

Hope you find interesting topics in my blog! Welcome and enjoy your stay here!

Best wishes,
Petya

Others About Higher & Higher and Me

PR Blog Spotlight: Higher & Higher at PR Hamster

Women to Follow on Twitter in 2011 at PR Diva

Interviews

10 Minutes of PR Goodness With Petya Georgieva at Esimple Studios Blog

Day in the life of an account executive: Petya N. Georgieva at Vox-PopPRCareers