Category Archives: News Makers

Apr
18

Social Startups Worth Watching in 2012 – An UPDATE

Leave a comment Posted by Kimling Lam In Industry Tips, News Makers
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We’re nearly five months into 2012 and many of our ‘Social Startups Worth Watching in 2012’ have undergone tremendous changes, while others have quickly stolen the spotlight. So, Meltwater Group has pulled together a little recap of our previous predictions from 2011 with some updates, and added in a few extras to keep an eye on.

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  • Tumblr: While the blogging/sharing site hasn’t seen much action as a brand, its simple layout and support of .GIFs allow memes to go viral. Whether it’s the ‘What Should We Call Me’ Tumblr or ‘Texts from Hillary,’ most of us trolling the Internet will be visiting a Tumblr page, or 10, on a regular basis.

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  • Spotify: With a Facebook partnership for the launch of Timeline, and a partnership with Coca Cola (announced today), the music “startup” can hardly be classified as such. Visibility and

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