Tweet

Google Analytics Consultation Services

Setting up right goals and KPIs for your business is the first step towards gathering business intelligence. The second step is to properly configure your Google Analytics account and marketing campaigns to resolve any data collection issues. The third and most important step (which set us apart from others) is to interpret the analytics data correctly and to find useful actionable insight which can improve the bottom line of your online business.

 

We are pioneer in multi channel funnel consulting and are working on developing our own attribution models to better understand and assign credit to the acquisition channels which assist in sales and conversions. The first step towards developing our own attribution model is: Proportional Multi Touch Attribution Model. It is an attempt to assign value to multiple touches. Please share your views on this new attribution model.

 

We have following objectives for implementing multi touch attribution modeling:

1. To understand the buying behavior of your visitors i.e. why people buy from your website, what they do before they buy, what prompted them to make a purchase.

2. To determine the most effective acquisition channels for investment.

3. To find quick wins to improve sales and conversions.

4. To measure the effectiveness of your SEO, PPC, Display and other marketing campaigns.

5. To improve your ROI, Conversions and Sales.

 

We have extensive hand-on experience (more than 6 years) in running SEO & PPC campaigns (Google, Bing) and Display advertising on social media sites like Facebook and Linkedin. Moreover we run our own websites just like you and we are good at what we do.

 

EventEducation.com and EventPlanningForum.net are two flagship brands of SEO Takeaways. The former provides event management courses and the latter is the second largest event forum in the world with more than 2300 members and counting. So we know how these marketing channels really work together and how they can be optimized to produce optimal results.

 

Please click here to see all our blog posts on web analytics. Our chief strategist ’Himanshu Sharma’ holds a bachelors degree in ‘Internet Science’ and is also a Google Analytics Certified Individual with GAIQ Score of 95%.  He is also the proud member of Digital Analytics Association.

To know all about him, please check out his resume here.

 

Pricing

Since every website/business is different, their is no one solution for every client. Some businesses require more work than others. Therefore we don’t have any fixed fees.  We charge on hourly basis. Our hourly consultation fees is US $250/hr. We are open to both one time and long term engagements.