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6 A.M.

Method to the Madness

Edelman made two big moves this week. We hired Michael Berland to run our new global research business, Edelman Berland. We also launched our new corporate web site, Edelman.com, which aims to be a media brand hybrid. These seemingly disconnected decisions are actually linked to our deep conviction that the next phase for our company will see us aim to be the preferred choice (as a PR firm) among communications options.

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Global Practices

Schmidt & Shrum: Conventional Wisdom

Republican Steve Schmidt and Democrat Bob Shrum weigh in with their thoughts about how well Democrats and Republicans are using the dueling conventions to litigate their respective cases on whether the President deserves re-election.

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SixtySecondView

PR in the PRC

A couple weeks ago we were asked to comment on the shift in business dynamics in China and what it means for the PR industry. Here's what we had to say.

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Global Practices

A Public Relations Family of Companies

Our family of interdependent companies not only allows us to solve the complexities of clients' needs, but to exceed their expectations every day.

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Follow the Fellows

Why Did You Pick India?

Why would I pick India for a fellowship? It's a question I got from practically every Indian I met while on honeymoon there in 2007. Click through to see why.

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Edelman Engage

Edelman London Brings Office’s Personality to Life

As part of the judging criteria for PRWeek Large Consultancy of the Year 2012, Edelman UK developed a video to paint a colorful picture of the firm’s culture to show the judges while they were visiting the London office.

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Edelman Engage

Edelman.com: When Content and Corporate Collide

Perhaps you've observed that edelman.com looks like a mash-up between what you'd expect from a global corporate website and a media company like The New York Times. Let's break this down in practical terms because much of this isn't new—it's just all starting to gel together.

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Yes, I Can Walk in These

Blame it on the Media

Once in a while, I find an occasion to ‘blame it on the media.’ This is one of those occasions.

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Edelman Engage

The Clip Report Volume II: The Continental Content Divide

This edition of The Clip Report, the second in a series on the future of media, further explores this widening “Continental Content Divide.” It is culled from briefings with dozens of leading media industry innovators and observers.

Purpose Around the World

Edelman's global goodpurpose study, now in its fifth year, explores consumer attitudes around social purpose, including their commitment to specific societal issues and their expectations of brands and corporations. The study is conducted online in 16 countries with 8,000 consumers (18+).

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