Is IntoNow’s new app a social TV game-changer?

IntoNow launched an iPad app and updated its iPhone and Android apps today with an entirely new experience that goes beyond identifying TV shows to powering a real-time, second-screen experience that’s synchronized with what you’re watching. And it’s impressive.

Up until this point, IntoNow — which was acquired by Yahoo in April — used audio-identification software to allow viewers to identify and “tag” TV shows. With this new release, IntoNow is offering synchronized news headlines, in-depth sports stats, recommendations and social discussions that correlate with what’s on TV.

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Twitter posts a ‘Producer’s Guide for TV’

Twitter continues its quest to encourage the TV industry to put tweets to work on-air. Today Twitter’s Media team, headed by Chloe Sladden, posted a handy guide for producers to use Twitter on TV. The company shares interesting and compelling graphs and data showing the correlation between tweets and television on-air. If you’re too lazy to read their entire post, here’s a summary of the sections.

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This isn’t your grandmother’s social media revolution

The Jewish New Year and the one year anniversary of my job at MTV Networks both fell within a week of each other and provided a double reason for the personal reflection that turned into this article. Over the past year we’ve seen countless articles, conferences and conversations revolve around Social TV, social viewing, coviewing, [...]

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What TV viewers are doing on their tablets, smartphones

Nielsen released a new study today that drills down on how tablet and smartphone users engage with their devices while watching TV. Roughly 40% of tablet and smartphone owners are using their devices daily while watching TV — that number jumps to 70% for tablet users “several times a week.” These are big numbers that [...]

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Inside look at ABC’s massive Pan-Am launch

One of the most hyped-up shows of the fall is ABC’s Pan-Am, the hour-long 1960s drama about the lives of the stewardesses and pilots who once made travelling on a plane similar to the way the rich wined and dined on cross-atlantic ships like the Titanic. Since Comic-Con in July, excitement around the show’s premier proved [...]

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Inside look at Discovery’s first live co-viewing event

Discovery premiered “Penn & Teller Tell A Lie” on Wednesday night, and the show (hosted by the aforementioned iconic magicians and entertainers) challenges viewers to identify which of the stories featured is true and which is a lie. In honor of the premier, Discovery has updated their successful apps (available for iPad, iPhone and web [...]

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‘Psych’ revs up new season with social TV game

With the season premiere of USA Network’s Psych right around the corner, producers have created #HashtagKiller, a social game that ties to a fresh storyline around the show. “The thrilling ‘whodunit’ experience will take fans of the show through an engaging Psych storyline specifically created for this experience, allowing them to send and receive messages [...]

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Amazon debuts ‘Fire’ tablet with video, too

Amazon has joined the tablet wars in earnest, debuting a 7″ color tablet called “Fire” today that’s priced at an affordable $199. Fire ties to Amazon’s growing arsenal of content, beyond books to movies and TV shows (see yesterday’s story about the addition of more FOX TV shows.) And Fire apps are powered by Android, [...]

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How Facebook just kicked social TV into high gear

Updated: When Mark Zuckerberg says Facebook aims to rethink entire businesses, it looks like he means it. Today at F8, Facebook rolled out an update to its social graph that allows “frictionless” sharing, enabling a new world of social TV. And Hulu and Netflix are two early companies planning to take advantage of it. In [...]

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Sheen vs. Kutcher in social TV showdown

Comedy Central’s “Roast of Charlie Sheen” and the season premiere of “Two and a Half Men” with Ashton Kutcher hit the airwaves on Monday night — a showdown of two social media heavyweights. Kutcher’s Two and a Half Men won handily in the ratings. So much so, it set an all-time ratings record for the [...]

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Inside look at CBS’s second Tweet Week

CBS must have been happy with the results from their first Tweet Week back in April since they’re now underway with two full “Tweet Weeks” involving exclusive chats with shows from their upcoming launches. This is an innovative move from the network that tends to skew towards older generations. Each night this week fans could [...]

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ABC’s ‘Dancing with the Stars’ gets social spin

Dancing with the Stars (or DWTS, as the kids say) is one of the most social shows on television, and ABC.com has just rolled out a social discussion section in advance of the season premiere. “We want to galvanize the entire social media conversation around ‘Dancing With The Stars’ into one place on ABC.com,” explains [...]

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NY Giants first in NFL to integrate Twitter on TV

In a first for an NFL team, the New York Giants will integrate Twitter into its live TV broadcasts and in-stadium videos. Through a partnership with Mass Relevance, the Giants will filter and display fan tweets during the remainder of the preseason games as well as the pre and post-game shows. During the games, tweets [...]

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MTV’s launches ‘WatchWith’ for iPhone

Today, MTV announced an iPhone version of their WatchWith app (already available for the iPad) to offer a second screen experience for their shows, “including Jersey Shore, Awkward, Teen Wolf, 16 & Pregnant, Teen Mom and The Challenges.” Kristin Frank, general manager of MTV/VH1 digital media, explained how important this new app is for the [...]

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The top TV shows, celebs and teams on TVGuide.com

Earlier this month, TVGuide.com debuted its Watchlist feature, which allows TV viewers to find and follow their favorite shows, celebs and teams across linear TV, video on demand and online services like Netflix. Now with a couple weeks under its belt, TVGuide.com has released its list of its most watched topics:   Top Shows: 1. [...]

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Connecting tweets about brands with television shows

New data from Bluefin Labs provides an interesting look into how brand influencers connect to TV shows and networks. Bluefin recently rolled out their social TV ratings system, which looks at 3 billion social media comments and 150,000 airings of TV shows each month. Now they’re making a case to brands spending on TV commercials [...]

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It’s raining tweets on The Weather Channel

People certainly like to tweet about the weather. You could even say Twitter is a real-time weather radar — a social Doppler of sorts. With that idea in mind, The Weather Channel is rolling out Twitter integration across TV, Weather.com and its mobile apps that lets you see real-time weather tweets in your town. For [...]

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Yap TV updates eye-catching social TV guide

The social TV guide app Yap.TV rolled out a brand new version of its iPad and iPhone apps (iTunes) this morning with a snazzy look and new social features. To get started, type in your zip code, select your TV provider and Yap.TV will build a visual TV guide mapped against time (which is also [...]

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FOX the most social (TV) network in July

FOX edged out CBS and NBC to take the top spot as the most social broadcast network in July, according to Trendrr data. FOX came away with a 27% broadcast social share, thanks to Glee, Family Guy and the Simpsons. Fueled by Big Brother, CBS followed close behind with 26% over NBC (25%), ABC (17%), [...]

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TODAY Show engages concert crowds on social media

It’s summertime, which means the TODAY Show’s concert series is in full swing, drawing big crowds to 30 Rockefeller Plaza in NY every Friday morning. This year, TODAY producers are putting social media to work more than ever, encouraging the crowd — and the artists themselves — to share tweets and photos. “Our concert fans [...]

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