27 June 2013 | Grosvenor House, London
Entries open January 2013
Rewarding digital excellence.
For the first time in the digital marketing and e-commerce industries, new media age and Econsultancy are collaborating to bring the kind of united, prestigious, globally recognised and star-studded awards programme the industry deserves.
The Digitals will embrace the editorial integrity of the new media age and Econsultancy editorial/analyst teams in conjunction with an internationally renowned judging panel. Together, the combined reach of the two communities will ensure The Digitals are the most respected, publicised and sought-after awards in the industry.
Over the course of the campaign, the awards will receive extensive coverage in new media age, Econsultancy, Marketing Week as well as the global blogger outreach at their disposal to bring the awards to the attention of the whole industry.
The Digitals: the awards for digital marketers that matter.
Key Dates
| Entries open | January 2013 |
| Entries deadline | 13 March 2013 |
| Awards Night | 27 June 2013 (London, UK) |
General enquiries
Natasha O’Sullivan
T +44 (0)20 7970 4772
E info@thedigitals.co.uk
Sponsorship enquiries
Danyon Billings
T +44 (0)20 3142 1461
E danyon.billings@econsultancy.com
Presented by
Award Categories
The Digitals are all about recognising and celebrating excellence in digital marketing and e-commerce. Whether that’s the innovation they demonstrate, effectiveness of a campaign, impact of brand, conversion rates or just sheer brilliance, we want to hear about it.
Categories are designed to ensure everyone has a way to enter The Digitals. If your entry fits more than one category, you are welcome to enter it in each that applies. Entries should apply to projects carried out, planned or completed in the 12 months prior to submission.
These categories are for organisations using any interactive technologies or platforms, including the internet, mobile and interactive TV, to deliver products and services in these vertical industry sectors. They are also open to marketing and advertising campaigns using any interactive technologies to promote products and services in the sector.
- Automotive
- B2B
- Charity & Not for Profit
- Consumer Products & Services
- Financial Services
- Media & Entertainment
- Retail
- Travel & Leisure
This group of categories is for the best use of particular platforms or technologies to deliver or promote products, services or campaigns in any sector. The winner in each of these categories will be the business or project that demonstrates the most imaginative, innovative and successful use of the particular medium, using the unique qualities of the medium to maximum effect.
- Ad Campaign
- Customer & User Experience
- Email Marketing
- Mobile Marketing
- Multichannel Marketing
- Performance Marketing
- Rich Media & Video
- Search Marketing
- Social Media
- Web Analytics & Optimisation
- Innovative New Technology
- Rising Star
This category is free to enter and is aimed at seeking out the best young talent in the digital media and marketing industry. Entries are welcome from candidates with at least three years of relevant experience who have contributed to a significant project or initiative within their company within the judging period.
- The Digitals Grand Prix
The champion will be picked from amongst the winners of the other 19 categories.
Check back in January for entry instructions and further information on the judging criteria.
General Enquiries: Please email info@thedigitals.co.uk or call Natasha O’Sullivan on +44 (0)20 7970 4772.
Why enter the digitals?
There are lots of awards out there. But, for digital marketers all over the world, none carries the prestige and authority of The Digitals, backed by both Econsultancy and new media age.
Here’s why:
- It’s high-profile – winners are promoted to a community of 500,000+ marketers around the world
- It’s authoritative – with a blue-chip, international client-side judging panel
- It’s independent – with no hidden agendas
- It’s coveted – every digital marketer wants to win
- It’s priceless – from global brands to start ups, these awards boost industry recognition and credibility
How we promote the winners
- Winners blog post – published on the Econsultancy blog which is read by 450,000 professionals every month.
- Tweets – to 108,000+ followers (and counting).
- PR – in global press releases that go out to a comprehensive media and blogger list representing the marketing, digital, business and VC ecosystem.
- Econsultancy Reports – inclusion in Econsultancy’s research reports: The Digitals - Winners Report - and maybe even the best-selling Innovation Report as well.
- The website – with a Winners page that links to your site (you can almost taste the Google-juice).
- The Digitals Awards Night – in the shiny, glamorous and unique Awards.
- The Digitals trophy – a cool gong for your trophy cupboard (don't worry if you can't make it to London, this won't affect your chances and we'll still get your shiny trophy to you!).
- Your Winner badge – consider it a virtual trophy, place this digital badge on your website and in your marketing collateral.
In short, the global digital community will know all about your triumph. You’ll be one up on your competitors. Your clients and colleagues will have a new found respect for your ideas and contributions. You will get promoted. Your company will accelerate and you’ll be a star, end of story.
And that's why you should enter.
Questions?
If you have any queries about The Digitals, please email info@thedigitals.co.uk or call Natasha O’Sullivan on +44 (0)20 7970 4772.
Awards Night
The winners of the 2012 Econsultancy Innovation Awards and new media age Effectiveness Awards were announced at separate sequin-studded evenings on London’s Park Lane in 2012. Combined, more than 1,700 attendees from brands, suppliers and agencies were decked out in their finest to discover who would receive industry recognition for genuine effectiveness and success in digital marketing.
For 2013, The Digitals brings the two together – expect the Awards to be bigger, better, rowdier and more memorable than ever before!
For more about last year’s awards, read about the
new media age winners and the Econsultancy winners.
SPONSORSHIP ENQUIRIES
Danyon Billings
T +44 (0)20 3142 1461
E danyon.billings@econsultancy.com