Your brand is the promise that you make to your customers. It is everything that you stand behind and for, as a company and it should be strong, professional and easy to identify. To properly brand your company it takes a bit of footwork but in the long run this is what can make you into a household name. What is ‘Branding like a Boss?” It’s my way of saying, when your branding strategy is well thought out you can see great results from your investment.
Read More…
In the world of social media, there is no doubt that change is inevitable. It seems like every time you turn around the look and usability of your favorite social media site has evolved into something different. Sometimes better and sometimes – not so much. It is no secret that this is a practice commonly found with Facebook. From changing the aesthetic look and feel of profile pages, to adding cover photos and more, Facebook is no stranger to giving its users something fresh, new, and shiny to play with. With the roll out of its latest advertising platform, Facebook provided fan page owners a new way to reach more fans with the simple click of a button and a charge to their credit card.
Read More…
I have written before about the perfect blog post. Does a perfect blog post really exist? Well, that really depends on how you define the phrase, “the perfect blog post”. When it comes to a perfect blog post, I personally define it as being a blog post that meets its objectives. What are the goal(s) for the blog post? Why are you writing it, and what net effect do you want to get from it? Read More…
Evolution does not only happen to human beings, you know. Technology is one of the fastest evolving facets of society nowadays, and with it comes the glorious birth of the Internet. Knowing the potential of reaching millions of people worldwide, website owners quickly jump into the fray of web marketing. Read More…
Facebook recently added a new “promoted post” feature that makes it dead simple to promote individual status updates to you existing fans for a fee. This will be one of the more lucrative features that Facebook has created and comes as a sign that Wall Street needs them to “show me the money.”
Read More…