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  • You are currently browsing the archives for the Uncategorized category.

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spacer Archive for the ‘Uncategorized’ Category

Using emotion to close the deal in online marketing

Wednesday, November 14th, 2012

If you sell online, you know the problem. How many people place things in their carts but don’t come back? For some e-Commerce companies, they convert fewer than 20% of orders placed in carts, usually because they are withholding pricing (or shipping charges) before the item goes in the cart. But all e-Commerce sites find [...]

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The Impact Of Google Shopping On Online Retailers

Wednesday, October 24th, 2012

Earlier this month, Google announced the official date that all Google Shopping results in the U.S. would come from merchants who are Product Listing Ads advertisers. That date was October 17 – Wednesday.

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New Payment Service Launched By Groupon

Wednesday, October 3rd, 2012

As reported a few months back, Groupon has been testing its own payments service and Square competitor. Today, the company officially unveiled it. It’s called Groupon Payments.

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Google Is Removing Prepaid Card Option From Google Wallet

Wednesday, September 12th, 2012

For a while now, Google has been bribing people into installing Google Wallet on their smartphones, giving out a free $10 to some who activate the app. Now, it seems customers might want to go ahead and spend that money quickly.

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Square Announces Flat Monthly Fee For Small Businesses

Wednesday, August 22nd, 2012

Square announced a new monthly payment plan for small businesses today, which would allow merchants to pay one flat $275 monthly fee, with 0% processing fees and no additional costs or contracts.

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Google Updates Google Wallet

Thursday, August 2nd, 2012

Google announced today that it is releasing a new, cloud-based Google Wallet app that supports credit and debit cards from Visa, MasterCard, American Express and Discover.

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Google Launched New Setup For Product Listing Ads

Thursday, July 12th, 2012

Google just announced that it is launching a new setup flow for Product Listing ads, in order to simply the process for new advertisers. Product Listing ads, as you may know, are a big part of the new Google Shopping experience, which is replacing Google Product Search. In fact, Google Shopping is built on these [...]

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Walmart’s Pay with Cash Online Payment Solution Ignites Consumer Spending

Wednesday, June 27th, 2012

Walmart recently introduced a “pay with cash” option for all of its online shoppers. It’s really simple.

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Google’ Trusted Stores Seal Program Rolls Out for US Businesses

Monday, June 11th, 2012

Google officially rolled out the red carpet for US merchants wanting to get on board the free Trusted Stores seal program. This program was announced in October 2011 and was being tested, and has now opened its doors for US based businesses. Interested merchants can head here to sign up for the program. The program [...]

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How Sephora Is Taking Retail Into The Digital Age

Wednesday, May 23rd, 2012

Cosmetics retailer Sephora is known for the very hands-on, but pressure-free experience it offers to consumers in its physical stores. The company, however, is also making a name for itself in the online world as it ramps up its digital efforts.

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