Web Analytics

Providing actionable insights – not just statistics

Web Analytics is the study of how customers are interacting with your website. At SEOptimise we analyse a multitude of different kinds of data to build up a clear picture of how you can tweak your website to enable it to reach its full potential.

We combine the understanding we gain from our expertise in SEO and PPC with a range of other approaches. We utilise user testing analysis targeted to your customer demographic to highlight any problems visitors may be having with navigating your website and engaging with its content. We scrutinise conversion data to show you how different areas of your website are performing, advising you on improvements you can make to iron out any creases and maximise conversions.

The alterations you make to your website as a result of our insightful web analytics can have an enormous impact on the profitability of your website and ultimately of your company. We are here to help you achieve your business objectives fast and effectively.