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Market Intelligence
YouGov combines continuous streams of consumer data with research insight to deliver the market intelligence that marketers, corporations and the investment community look for.
DecisionForward brings the power of consumer insight to investors and strategic decision makers, anticipating the consumer behavior that drives revenue and growth. We survey consumers daily, across multiple key measures, enabling analysts to make product and category evaluations based on predicted behavior. Our Household Economic Activity Tracker (HEAT) is a monthly look at the American household – confidence, spending, savings, debt, income, and job security, enabling a smarter, richer picture of consumers.
Insight Reports deliver an in-depth understanding of the trends, social changes and demographic shifts that significantly impact the business environment. Our flagship study, Survey of Wealth and Affluence in America, developed in conjunction with American Express Publishing Company, delivers unprecedented insights into the world of wealth and affluence of the top five percent of the American economic spectrum.
InvestorView
InvestorView brings consumer insight to investors and strategic decision makers, with daily surveys of expected purchases, spending, loyalty, and attitudes.
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HEAT
Monthly indicators of consumer confidence and the ability of consumers to spend.
> MoreSurvey of Affluence and Wealth in America
Understand the affluent consumer with the sixth Survey of Affluence and Wealth in America.
> MoreDigital Publishing Study
A full characterization of the role of digital content in the American household.
> MorePortrait of American Travelers
Portrait of American Travelers reveals the underlying motivations that influence travel behavior.
> MoreContacts
Michael Nardis
Senior Vice President
mike.nardis@yougov.com
+1.646.723.4664