Cory Bergman
Welcome to Cory Bergman's blog.
GM, Breaking News (NBC News)
Founder, Lost Remote (Mediabistro)
Co-founder, Next Door Media
Board member, Poynter and MCDM
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Catching Elephant is a theme by Andy Taylor
If you are going to create a new business unit to respond to a disruptive threat, then it really needs to be kept at arm’s length.
James Allworth (who works with Clayton Christensen) in a Q&A on how media companies can organize to innovate in a world of news disruption. At Breaking News, we’ve done just that.
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- Posted 1 month ago
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Journalism’s next frontier will be elevating ‘engagement’ from talk to action. Intuitively we know good stories spur action, but just wait until we can measure it. Today stories are tailored for sharing, but tomorrow they’ll be optimized for impact.
SPJ asked me for a quote about the future of journalism, so this is what I gave them. I think there will be an explosion of opportunities in this space in the next five years, both from a journalism and revenue perspective.
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- Posted 2 months ago
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Shouldn’t financing meant for journalistic innovation go to the green shoots like Homicide Watch and not be used to fertilize giant dead-tree media? I am all for putting more reporting boots on the ground, but the existential dilemma confronting media will require new answers, not stopgap funds for legacy approaches.
David Carr in this NY Times story about Homicide Watch, which was turned down repeatedly for a journalism grant. I wholeheartedly agree that journalism grants should be awarded to startups, not legacy media companies which have been underspending in R&D for decades.
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- Posted 2 months ago
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We need a massive infusion of youth… We need to get them into our organization and urge them to invent. We need to offer them freedom, challenge, entrepreneurial opportunities and veteran wisdom and then watch them go like hell.
Tim J. McGuire, the Frank Russell Chair for the business of journalism at ASU’s Walter Cronkite School of Journalism and Mass Communication.
Amen. More thoughts from McGuire are well worth the read.
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- Posted 5 months ago
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“I’m not the IT guy — I write a blog.” New trailer from “The Newsroom.”
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- Posted 6 months ago
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I love this AP photo of an apartment fire in San Francisco earlier this year because it captures how the world of breaking news is changing. Before our BreakingNews team received this photo via the wire, we had received dozens of photos from eyewitnesses via Twitter and Instagram.
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- Posted 9 months ago
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I do not believe that begging for money from foundations, the public, or especially government is the solution to journalism’s problems.
Jeff Jarvis in a great post, which also includes the quote, “The problem is that journalists don’t know shit about business. Culturally, they don’t want to.” I agree on all counts, and it’s the root cause of journalism’s problems today.
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- Posted 9 months ago
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