MLOVE Mobile Trend Report
Print Ad changes Colour and plays Music
MLOVE at Europe’s largest Tech Conference.
An app is like a song
Mobile brings optimism back to Music Industry
Ads send Coupons to Smartphone
Fujitsu has launched a new technology that transfers coupons or links to websites with more information to TV viewers' smartphones during advertising ...more
MLOVE at Europe’s largest Tech Conference.
Brewster - the new mobile rolodex for people in our lives. The app aims to improve the quality in which we keep in touch with everyone we meet and hav ...more
Influencing TV Ad using Hashtag and Twitter
As part of its "Mercedes-Benz #YOUDRIVE interactive ad campaign", the car manufacturer gave UK viewers of Mercedes Benz TV the chance to decide in rea ...more
MLOVE Video Release: A Lifestyle of Mobility
‘A Lifestyle of Mobility’ is bringing together voices from the mobile industry that are sharing an optimistic vision ...more
Print Ad changes Colour and plays Music
Lexus has launched print advertising for the "Lexus 2013 ES" in which the car's colour can be changed, the headlights turned on and off & its interior displayed – all to music. ...read more
Bottle Caps with RFID Chips
The British cider brand Strongbow has fitted bottle caps with RFID chips that trigger a variety of events in their surroundings. ...read more
Touch-sensitive Case for the iPhone
The start-up Canopy has developed an iPhone case called "Sensus" that enables users to control the device from the back using their fingers. ...read more
What if we deleted all buttons and made music through movements?
Performances using new technology such as a sensor-based sound creator „UFO“ ...read more
An app is like a song
Music industry learning from young start-ups. Technology and marketers learning from the music industry. ...read more
What is the Soundtrack to your Life?
„Mobile music should use all features from mobile devices and that is the big difference to what recorded music used to be“ ...read more
App collects Experiences in Multimedia Albums
The iPhone app from the New York start-up Moment aggregates related photos, videos and tweets from different social networks and organises them into multimedia albums. ...read more
Winning Products With Mobile Scratch Cards
The provider of location-based services Gettings offers companies the chance to book mobile advertising campaigns in stores that playfully connect their customers to brands. ...read more
Getting Real – Time Relevant Info On The Phone
The company "Expect Labs" develops software modules that analyse the spoken words in telephone calls or video chats and automatically provide the users with relevant information in real time. ...read more
Tablet Magazines With Shopping Features
FlipBoard offering "social catalogs" with integrated shopping features. ...read more