About Me

“She brings good sense, sanity and humor to online conversations about modern parenting.” -Apartment Therapy

“Funny some of the time” – Enthusiastic Anonymous Commenter

My name is Liz Gumbinner. (I used to be semi-anonymous but eh…you know. Internet.) I’m a writer hailing from the justly maligned world of advertising. I’ve created some of the commercials you love, and some that I will go to the grave denying any part in. Some bios about me say Liz used to be in advertising. My boss always has a good laugh about that one.

I’ve also written a cookbook. And some short films. And a painfully bad pregnancy journal with entries like, I just love you already my little girl, and your daddy loves you too and you will be the most-loved girl ever in the world. Because we love you.

I am one of those beyatches who managed to get pregnant on the very first try at 36, when my ovaries had no business being so cooperative. I am grateful, if still a bit shocked, even all these years later.

My partner in clumsy but devoted parenting is Nate, a lapsed Mormon, a lapsed but resurgent comedy writer, a fellow raging-ranting liberal, and formerly the best stay-at-home dad one income can buy turned culinary school grad and restaurant wonk and future famous novelist. Mark my words.

You can read more about us here. We bicker a lot. And we’re totally fun. Hire us for your next party.

When we had Thalia in July of 2005—what can I say—turns out we got the best one. Then we spawned again in 2007, created Sage, and turns out she tied for best.

(Oh don’t get me wrong, I’m sure your child is just wonderful too. Hey, even second best is still in the 99th percentile.)

I’m the co-founder and Editor in Chief of this here very fine website and this other most excellent website and I’ve done lots of other writing in my myriad free time, for magazines like Redbook and Time Out NY, and some terrific parenting anthologies. All of this has lead various morning shows and big newspapers to call me a parenting expert. Which cracks me up. Haven’t they read my tag line?

Then again, as we all know, it’s always easy to be an expert on other people’s children.

Thanks for joining me. I hope you like it here.