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Introducing 100%Open
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Our recent work
“Working closely with 100%Open, we tapped into expert communities to create an iPhone application, Do Some Good, where lots of small actions can have a big impact.” Jogesh Limbani, Head of Open Innovation, Orange Labs UK
Jam & Discover
Jam
- Starts with finding collaboration partners, often to explore a broad opportunity
- Is a cooperative process, with customers, suppliers or users
- The innovation process is facilitated through a Catalyst
- Innovations are built using an iterative process
- Tend to be external routes to market (e.g. joint ventures)
- Tried and tested with Virgin Atlantic, Oracle, Tesco & McLaren
Discover
- Starts with an innovation brief detailing a specific unmet need
- Is a competitive innovation marketplace amongst customers, suppliers or users
- The innovation process is mediated by a Trusted Agent
- Innovations are extracted through a linear process
- Tend to be internal routes to market (e.g. license deals)
- Tried and tested with Procter & Gamble, Orange, Shop Direct & CRUK