MediaCloud


RAMP’s MediaCloud is the Web’s first platform to leverage cloud computing to deliver a comprehensive solution for generating and managing all types of rich metadata. Considered the “currency” of content, metadata includes the speech transcripts, time-stamped tags, categories/topics, named entities, geo-location and tagged thumbnails that comprise the backbone of the interactive Web.

MediaCloud’s scalable and automated approach — built on the foundation of RAMP’s unique intellectual property — delivers the cost efficiencies required to create new business opportunities from the vast amount of content currently trapped in the archives of publishers and content producers. It also speeds the conversion of content from broadcast to the Web, helping companies quickly respond to today’s consumer expectations.

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API’s or Applications

As a true platform, RAMP’s platform offers both fully functional applications that can deployed across your properties, as well as robust API’s (application programming interfaces) if your developers need to integrate MediaCloud output into applications you have built or are planning to build.


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Content Ingestion

MediaCloud can handle content ingestion across all formats and all methods. We are able to access content via feeds, streams, crawls, and uploads. We also have a number of standard connectors to popular CMS and Video CMS platforms such as Drupal, Brightcove, thePlatform and more. Our management console allows customers to easily add and manage all feeds and content items in the cloud.


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Content Processing

RAMP’s infrastructure is built to scale with the web. Content can be processed in near real-time, ensuring perishable content such as news and business information gets to your users first. Our architecture has the capacity to process millions of hours of content and millions of searches and page views in a fault-tolerant, high-availability environment. Audio and Video can be processed near real-time, and text and images are processed sub-second. MediaCloud creates a “universal” set of metadata across all of your content — spanning video, audio, text and images. With video and audio files, MediaCloud produces time-stamped transcripts from the original files. Text articles, images and the transcripts are processed through our natural language processing technology to create a unified set of tags and categories for all of your content.


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Transcription & Tagging

RAMP’s proprietary natural language processing technology (NLP) can be applied to any text source to identify key terms, concepts, people, places and other valuable entities to create automatic “tags” for your content. The NLP can run automatically against a document or can be directed using custom dictionaries provided by the customer and used to feed existing directories and taxonomies. MediaCloud also leverages RAMP’s core IP in speech to text. Audio and Video output includes timecoded transcripts and tags as well as dynamic thumbnailing for use in applications such as video search. Transcripts can be human edited for applications such as web closed captioning.


Scalability

MediaCloud’s core architecture is designed to deliver flexibility and extensibility as market needs continue to evolve. Content ingestion is handled though multiple formats and can accommodate file-based uploads, crawled content, RSS and MRSS feed sources, as well as live Webcasts. Our “pipeline process” means that new metadata models can be easily accommodated. MediaCloud’s core features are all controlled and managed via RAMP’s award-winning extranet management console.


Core Intellectual Property

MediaCloud is backed by more than 20 US patents covering our speech to text, natural language processing, search, and video technologies. This intellectual property was developed for use by the Federal Government with stringent requirements around scalability, accuracy, and throughput.

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