About Float
Float has been in business since February 2010 with the mission of providing focused expertise and dedicated thought leadership to clients who wanted assistance in the nascent mobile learning industry. Through our research, client work and relationships with leading mobile technologies, Float continues to be the only mobile learning consulting firm that combines strategy, mobile application development, and technical know-how that guides organizations to harness the power of mobile learning.
Mobile Learning in the Real World
Float works with leading organizations to help them support employee performance and build brand advocacy through learning.
Float recognizes that with the pervasive, ubiquitous usage of smartphones and tablets, the ability for a person to be mobile (away from a corporate, school or home location) and still learn is more critical than ever.
The key to effective mobile learning is to make it easy to use and contextually right for the user. Corporations are constantly seeking opportunities to do more with less. Mobile learning represents a significant jump forward in the ability of corporations to do just that.
Basic Tenets of Good Mobile Learning
- mLearning is easy to use, contextual, simple and elegant
- mLearning is NOT usually eLearning courseware on a mobile device
- mLearning is bite-sized, train-stop sized, waiting-room sized, job-site sized
- mLearning may or may not have an assessment component, but can still be measured
- mLearning does not necessarily require a smartphone or any GUI at all, for that matter