ArcaMax

News & Entertainment by Email Media Center

Advertising

ArcaMax offers five different categories of advertising:

  1. Email newsletter sponsorships
  2. Solo email list rental
  3. Website display
  4. Co-registration
  5. Offline List Rental

Please submit a business development inquiry here to discuss other types of opportunities.

  • Newsletters
  • Solo Email
  • Website
  • Co-Registration
  • Offline List Rental

Every day, we send more than 3 million email newsletters (also known as ezines) to our subscribers. Our readers regularly check their email inboxes for ArcaMax newsletters. It's content they have requested and read daily. For your convenience, we provide two different types of newsletter inventory, text-based editorial and cartoons.

  • Editorial Newsletters

    spacer Our editorial titles offer top-quality syndicated features from the best content sources online, including King Features, UPI, uclick (Universal Press Syndicate), Tribune Media, and the Washington Post Writers Group. You can associate your ad with premium content that our subscribers read faithfully on a daily basis.


  • Comics and Cartoons

    spacer Each day, we offer more than 75 popular cartoon features by email, such as Garfield, Dilbert, Zits, Blondie, Beetle Bailey. This format is especially effective because cartoon readers MUST enable images to see the content!

Unlike most others online, we rely on text advertising in our newsletter ad placements. After extensive testing and literally billions of emails, this format has proven to be the most responsive for many advertisers.

Our experience shows that “banner blindness” is most significant in daily email newsletters, where the readers see the same layout everyday and very quickly learn to focus on the content and not the ads. They simply don’t click on newsletter banners as well. By presenting your offer in a tasteful text format, our readers are much more likely to consider it and respond favorably.

Online tracking is available.

Many of our content newsletter readers also receive third party solo email campaigns. As a result, a standalone campaign to our readers can be very effective. Our email is recognized and trusted. Because our readers do receive content email they value from us, our sponsored email has a better chance to capture their attention in a favorable frame of mind.

Highlights include:

  • Online tracking
  • A-B testing services
  • Targeting by DMA or zip code
  • Demographic Targeting: You can direct your offer to demographic selects including gender, location, marital status, income, age, home ownership and others. This allows you to efficiently allocate your online marketing budget so you send your message to recipients who are much more likely to respond. Sample counts are available here.

The ArcaMax website is growing rapidly, gaining thousands of new readers each month. In fact Google Analytics indicates we serve well over 9M pageviews monthly. Feel free to request the latest Google Analytics update with your website advertising info request. We regularly add new features, which serves to increase both our new organic and repeat subscriber traffic. Because our premium content is so widely enjoyed, you can feel proud associating your advertising with first class content on ArcaMax.com.

We offer the following popular banner sizes, in several different configurations depending upon the web page:

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Top of Page Super Leaderboard (970x90)


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Top of Page Leaderboard (728x90)


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Top of Page Leaderboard (728x90)
Top Right-Column Skyscraper (160x600)


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Top of Page Leaderboard (728x90)
Top Right-Column Super Rectangle (300x600)


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Top of Page Leaderboard (728x90)
Top Right-Column Medium Rectangle “A” (300x250)
Middle Right-Column Medium Rectangle “B” (300x250)


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Top of Page Leaderboard (728x90)
Comics Page Medium Rectangle “C” (300x250)

Specifications

  • Ads may be targeted to all users or by country, state or DMA.
  • Frequency capping is available to optimize click-through rates.

Online tracking is available.

Please click here for our current website advertising rates and specifications.

Every day, thousands of readers confirm a subscription to one of our email newsletters. ArcaMax newsletter titles range from humor to inspiration - something for everyone!

After subscribers click a link to confirm their subscription, they are shown a number of opt-in co-registration offers. When subscribers select your offer, we collect and provide their information to you.

You can be confident about the quality of this traffic, because our double opt-in process has already removed non-deliverable and non-responsive addresses. This approach is ideal for building your company's email file, a requirement for online marketing success.

Sample Layout:
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Co-Registration Specifications

  • 120 x 60
  • jpeg or gif (static or animated)
  • 20k max file size
  • 130 characters of text
  • Offers may be targeted to all users or by country, state or DMA.
  • Leads available in real-time or by daily batch.

ArcaMax has partnered with Carney Direct to provide offline list rental opportunities. Carney Direct has served marketers since 1991 by providing hands-on, individual attention and delivering maximum ROI.

Click here to review the ArcaMax offline data profile analysis. Carney Direct can be reached at 1-800-240-3349 or 1-949-581-5100.

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About ArcaMax

ArcaMax is the leader in syndicated consumer content by email. The company has grown steadily since launching in 2004 and has been recognized three times in the prestigious Inc. 5000.

  • Contact Us
  • Advertising Code of Conduct
Many thanks, too, for the wonderful service you offer... it has been a vital help in helping us to reach people all around the world with our message. ArcaMax has been the key to making it possible for ACTS to do this. We are tremendously grateful to you and for your service.
- Dick Innes, Acts International

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