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February 26, 2013
Help Me Set My Career Back Five Years
TweetYes, BrandSavant readers, you have a chance to set my career back by five years–maybe more–by enabling a flood of [...]
- News
February 25, 2013
The Survey Is Dead
TweetI came across a couple of things this weekend that *almost* inspired a rant. However, ranting doesn’t agree with me [...]
- Marketing
- Qualitative Research
- Quantitative Research
- Social Media
February 19, 2013
“The Usual Caveats” of Social Media Research
TweetNot for the first time today, a piece of research was passed along to me by someone warning that it [...]
- Quantitative Research
- Social Media
February 12, 2013
Some Big News For Podcasting
TweetMy compadres at Edison and I are very excited to announce that we are now providing podcast measurement ratings and [...]
- Podcasting
February 4, 2013
Why We Brand
TweetI’m not the only one who has said this, but the GoDaddy ad during the 2013 Super Bowl was *appallingly* [...]
- Marketing
The Forgotten Power of Audio
TweetThis is, we are told, the era of video. Of images. Of YouTube and Instagram and Vine and .gifs. I [...]
- News
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