AFFILIATE MANAGEMENT
Voucher Sites. Content Sites. Perfect Sites.
OUR AFFILIATE APPROACH
Used in the correct way, Affiliate Marketing can extend the reach of your brand to become your virtual sales force. More reach equals more sales!
At Tug you will be provided with a dedicated Account Manager who will manage the day-to-day running of the campaign and provide strategic consultancy for campaign growth and optimisation.
PRE-LAUNCH:
Fail to prepare, prepare to fail. With so many options when it comes to networks, commission structures, promotional opportunities, affiliate incentives and performance marketing partners, it’s essential to prepare your programme for the strongest launch possible. Extensive knowledge and experience is the key to a successful launch. Tug will work with you to provide insights, strategies, consultation and ‘the voice of experience’ which will help you negotiate the potential pitfalls of launching any new programme. Tug can advise on the perfect strategy to maximise your brand in the affiliate space and motivate that virtual sales force into action from the very beginning.
AFFILIATE RECRUITMENT:
Affiliate programmes need to be continuously managed and maintained in order to grow. Tug will actively recruit new affiliates utilising network directories, affiliate forums and networking events. There are also the close relationships we have built with individual and super affiliates over the years, which can guarantee results quickly and make sure your brand has the widest reach possible.
TYPES OF AFFILIATE
Depending on your business objectives,Tug can advise on the perfect affiliate strategy to achieve your aims. Whether this is best accomplished using true content sites. voucher codes, cash back, reward sites or closed user groups, Tug's existing partnerships with the best in each niche can ensure the success of your affiliate programme.
COMMUNICATION:
The key to a successful affiliate campaign is regular communication with your affiliates. Tug will devise a communication plan to provide regular updates to every site that is promoting your brand. By using newsletters, forums, direct email and network communications, Tug can ensure that every affiliate knows about the latest promotions, incentives and product updates. Tug also micro manage the campaign, ensuring compliance and making sure affiliates are ‘on brand’ in everything that they do. This level of communication is used to gain feedback about the programme, discuss individual affiliate performance and help promote you in the best way possible.
Call our sales team on 0207 033 6933 or contact Tug to find out how our SEO services - or an integrated multi-channel approach - can help you reach your online marketing objectives; or read more about our online media and search marketing services.