Services
Brand Stewardship
We put your message into the hands of the right influencers, who in turn, translate it to the right audience.
At Environics, we believe that influence is more than just the size of your market—it’s about finding relevant ambassadors for your brand that will deliver your message to an active audience. We conduct influencer research that determines the strength of a personality or organization’s audience, and we place this against the relevant needs of your brand. We manage your message, develop relationships with traditional & digital influencers, and harness our expertise in communications to broadcast a message that will drive audience action.
B2B communications
B2B communications is about creating the big picture, providing context around the issues affecting business today, and understanding how media report on business trends. We work with companies in an array of industries to help them stand apart in a crowded marketplace. This means helping clients build their profile as thought and industry leaders, engage with key stakeholders and connect with the right audiences. We build integrated communications programs aligned to business priorities, influencing the groups that matter to the organization. This might involve growing brand awareness and recognition with traditional public relations, or it could mean increasing profile amongst niche online communities. What we do is simple: help clients achieve business objectives with measureable results.
Consumer Campaigns
At Environics we understand that to differentiate your product or service – new or existing – successful campaigns need to reflect the ever-changing social, media and consumer landscape. We integrate both traditional and digital as conduits to deliver credible messages with impact. And we fuel consumer purchase with strategic and targeted influencer seeding campaigns that build long-standing ambassadors for your brand’s message. Our team’s creativity, knowledge and collective experience in everything from special events, profile building campaigns and promotions to product launches, blogger relations and consumer education programs generates an impressive track record of strong results for our clients.
Corporate Reputation
Every successful company, brand, product or service shares one essential ingredient: a good reputation. Environics helps organizations of all kinds build, protect and manage their reputation in good times, and bad. Our counselors provide decades of first-hand experience gained from corporate roles at leading North American companies and as former journalists and government officials who bring crucial perspective and guidance from “the other side.”
Crisis Communications
A positive reputation takes years to grow and can be destroyed in hours by a mishandled issue. Add the speed and reach of social media to the mix, and a brushfire can becomes an inferno. Environics Communications works with clients of all types to anticipate, plan, manage and recover from crises of all types. Our track record includes helping organizations through product recalls, workplace injuries and violence, labour unrest, litigation, systems failures, fraud, hostile takeovers and more. With a combination of highly experienced staff, in-house processes and advanced digital monitoring and assessment tools, Environics is equipped to guide clients through both the expected, and unexpected.