WBCitizenship: Warner Bros. Entertainment Corporate Responsibility

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Creativity

Warner Bros. creates, markets, and distributes content that entertains and inspires people of all ages, from all walks of life, all around the world. We understand that it is through our products that we have the greatest impact on society, and we are guided by the values of freedom of expression, responsible content, access to information, and diverse voices.

  • Freedom of Expression

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    As an entertainment company within the media sector, we stand for freedom of expression.

  • Choice & Diversity

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    We encourage our people to bring a multitude of different perspectives to the work they produce.

  • Access to Ratings

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    We seek to ensure that our content offerings are accessed by their intended audiences.

  • Local Content

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    To pursue international growth, Warner Bros. seeks to form strong local relationships in countries around the world.

  • Character Licensing

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    We look for opportunities to license our characters to promote products or behaviors that benefit society.

  • Tobacco in Films

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    Understanding the impact of entertainment content on habits, we adopted a tobacco depiction policy in 2005.

  • Ethical Sourcing

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    Time Warner companies have committed to responsibly managing relationships with licensees.

  • HIV-Free Partnership

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    Warner Bros. is a key partner in the HIV-Free Generation initiative, a public-private partnership.

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