3 steps to selling more (the secret? eliminate the “ahscrewits”)

by Derek Halpern | Follow Him on Twitter Here

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If you’re selling products and services, chances are you want to sell more of it.

(Who doesn’t?)

That’s why I want to share a quick little story about how two companies convinced me to replace my entire wardrobe last year.

And what’s funny is, I HATE shopping.

But these two companies made the whole process PAINLESS. These two companies convinced me to buy something I had no intention of buying.

How?

Watch the latest Social Triggers TV.

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69 comments

Viral marketing secrets revealed by Ivy League professor (new podcast)

by Derek Halpern | Follow Him on Twitter Here

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What’s the secret to successful viral marketing?

An Ivy League professor, Jonah Berger, released a new book this week called Contagious: Why Things Catch On< And in this book, he reveals a simple framework that you can use to make your content and products go viral.

(That means you'll be able to entice your readers and customers to talk about your stuff!)

After appearing on Good Morning America and NPR, he's now a guest on the Social Triggers podcast (an obvious next step, right? spacer )

Listen to the podcast here:

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32 comments

This 2 day workshop about “Mastering Online Sales” is FREE

by Derek Halpern | Follow Him on Twitter Here

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Today I’ve got GREAT news.

I was invited to put together a 2-day workshop about “Online Sales” for creativeLIVE.

And I’m going to cover everything from generating leads, closing the sale, prospecting, and more.

The best part? This entire workshop will be streamed online at NO COST.

To see what this is all about, watch this short video right here:

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85 comments

How to Negotiate

by Derek Halpern | Follow Him on Twitter Here

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No matter what you do in business and life, improving your negotiation skills is one of the BEST investments you can make in yourself.

* Buying a car? Negotiation skills help you get a better deal.

* Hiring a freelancer? Negotiation skills help you get a better price.

* Working as a freelancer? Negotiation skills help you get paid better rates.

Now you may believe the art of negotiation is a dark and mysterious art, and it can be, but the truth is, anyone (and I mean anyone) can use these 3 simple tips for becoming a better negotiator.

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69 comments

How to Get Major Press For Your Startup, Small Business, Or Website (with No Connections and Without a PR firm)

by Derek Halpern | Follow Him on Twitter Here

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The benefits of getting featured in a major newspaper, on a huge blog, in an industry-leading magazine, or on TV are clear:

  • The RIGHT coverage can flood your business with hundreds (and sometimes THOUSANDS) of new users, prospects, and customers. (Who doesn’t want more customers? spacer )
  • The RIGHT coverage will make your phone blowup with calls (and text messages) from friends, family, and colleagues (“Dude, I just saw you on…”)
  • The RIGHT coverage will give your business an INSTANT credibility boost (Ever wonder why people show the logos of places they’ve been featured? )

The question is “How do I land major press (with no connections or a pr firm)?

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