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Creating a captivating trailer is one of the best ways to market your book. Regardless of your technical experience, user-friendly software programs make it easy to put together a beautiful video that generates interest in your work. The first step to creating your book trailer is choosing the right software program. Keep in mind that you don’t need to get an expensive product that is specifically designed for professionals. You just need a simple program that lets you do basic editing like manipulating images, applying visual effects and adding sound.

If you’ve never made a book trailer before, it’s a good idea to check out what others have done on video-sharing websites. Watching other book trailers and reading people’s responses can help you understand how to format and edit your own video. Once you have an idea of how you want your trailer to look, write out a script. Keep it short, interesting and to the point. Your goal should be to peak people’s interest without giving away too much information. Remember that your trailer doesn’t necessarily need to be a traditional video. You can also use slides or royalty-free images if you don’t want to film a story.

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