PhillyCHI Meeting: Austin Govella – Maximizing Value for Lean and Agile Design Teams

Please join PhillyCHI as we present Austin Govella who will be presenting how agile, lean, and waterfall design teams can create different value from design.

  • Date: Thursday, February 7, 2013
  • Time: 6:30PM – 8:30PM (Social time from 6:30-7:00PM)
  • Location: The William Way Community Center, 1315 Spruce St. Philadelphia, PA 19107
  • Phone: (215) 732-2220
  • Driving directions & parking:
  • RSVP:

About Presentation

The Design Age Or A young designer’s primer on maximizing value for lean and agile teams.

Design is all about value. It helps transfer value from one person to another. Design insures you have an experience: that at the end, you’re different than when you started. Design makes this difference, and like Babbage’s Difference Engine of yore, specific knobs and levers control how much value you can create with design.

In this presentation, we’ll learn how five levers — models, fidelity, audience, annotation, and velocity — work together. We’ll see how agile, lean, and waterfall teams apply these levers differently at different times to create different value from design.

Friday at work, you won’t be able to stop yourself from asking five, simple questions. You’ll be maximizing design value for every project you encounter.

About the Presenter

Austin Govella is an Experience Design Manager with Avanade where he’s helping re-invent how large enterprises collaborate. Prior to Avanade, Austin worked for Comcast Interactive Media where he contributed to early versions of Comcast Xfinity. In 2009, he co-authored the second edition of Information Architecture: Blueprints for the web with Christina Wodtke for New Riders/Peachpit, and he’s spent the last few years studying how agile teams, lean companies, and user experience designers can work better together.

About PhillyCHI

PhillyCHI is the Philadelphia regionʼs chapter of the ACM SIGCHI, an interdisciplinary academic and professional group interested in Human-Computer Interaction, User Experience, Usability, and other related disciplines. PhillyCHI holds monthly meetings and socials to network and discuss current topics in HCI. Learn more at or follow along on Twitter at @PhillyCHI.

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