Today, the open API is one of the most powerful sources of competitive advantage. It comes down to the potential of your data and services. Download this new eBook to learn how a well thought-out API strategy can help you compete and grow in new ways.

Listen to an interactive discussion (socialcast) with a select group of IBM Data Scientists that goes beyond the tools and tackles new ways your business can use data.

Business analytics can empower your business managers to make more fact-based, data-driven decisions that improve operating results. Learn more in a report from Nucleus Research.

White paper introducing the next generation BI concept - "Pro-active Reporting", making Big Data more accessible and digestible for the business for bottom-line impact.

For banks, mining data from social media can be a significant way to gain insights into customer mindsets and behavior, but effectively and accurately capturing and processing this unstructured data to gain useful customer insight requires sophisticated tools and advanced analytics.

For many years, companies have been building data warehouses to analyze business activity and produce insights for decision makers to act on to improve business performance. These traditional analytical systems are often based on a classic pattern where data from multiple operational systems is captured, cleaned, transformed and integrated before loading it into a data warehouse. Typically, a history of business activity is built up over a number of years allowing organizations to use business intelligence (BI) tools to analyze, compare and report on business performance over time. In addition, subsets of this data are often extracted from data warehouses into data marts that have been optimized for more detailed multi-dimensional analysis.

More marketers are implementing marketing automation to maximize the value of their data, improve engagements, and effectively measure effectiveness. While automation technology also helps companies become more data-driven to improve accountability, it can be challenging to understand how to make the most of its functionality. The Marketing Automation Simplified Guide offers an introduction to the 5 Tenets of Modern Marketing, and breaks down the tips marketers need to automate and optimize: -Data and targeting -Email marketing -Lead nurturing -Lead scoring -Content marketing -Sales enablement

More marketers are implementing marketing automation to maximize the value of their data, improve engagements, and effectively measure effectiveness. While automation technology also helps companies become more data-driven to improve accountability, it can be challenging to understand how to make the most of its functionality. The Marketing Automation Simplified Guide offers an introduction to the 5 Tenets of Modern Marketing, and breaks down the tips marketers need to automate and optimize: -Data and targeting -Email marketing -Lead nurturing -Lead scoring -Content marketing -Sales enablement

Learn how to improve the efficiency of your pain management workflow and see how these changes will improve the day to day tasks for your nurses allowing them to work more effectively.