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Every year, billions of dollars are poured into the development of apps, online portals, content development and other digital endeavors....
More On: Mobile
More On: Mobile
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3 Telemarketing Tips
Every year, billions of dollars are poured into the development of apps, online portals, content development and other digital endeavors....
More On: Mobile -
No, Mr. Rogers, I Won’t Approve Your Facebook Friend Request
Schrodinger's cat. Marketers may not like to think about it, but they may be marketing to consumers who are both...
More On: Social Media -
SEO 101: The 3 Keys to Rank No. 1 in Google
Mark Twain was only half joking when he said, "If you don't like the weather in New England, then wait...
More On: Search -
Denny's Zinger: The Costly Costco/American Express Divorce
The landing page of my revised website (launching in a couple of weeks) leads off with 9 Inviolable Direct Marketing...
More On: Copywriting, Creative and Brand -
E-commerce Link : The More You Know
What is one of the biggest challenges for email marketers? Deliverability. Do your emails get delivered to the primary inbox,...
More On: Email -
Facebook Product Ads Debut, Include Tips
Facebook and Google seemingly roll out competing products faster and faster. Last week, marketers may have been thinking they were...
More On: Social Media
DIRECT MAIL, PRINT AND POSTAL
- Consumers Like Direct Mail
- Cash-Strapped USPS to Become a Bank?
- Denny's Zinger: Niche Businesses—Ya Gotta Love ‘em
More On Direct Mail, Print and Postal
EMAIL
- Email Design 101
- That Does Not Mean What You Think It Means: Are Email Clicks Worthless?
- Silver Linings Inbox: No Increase in Holiday Spam, Says Return Path
More On Email
DATABASE, LISTS AND CRM
- Omnichannel Customers Are 2X as Valuable – How to Make Them Yours
- Tim Cook’s Wiring Diagram
- Denny's Zinger: M-G-M (Member-Get-Member) Is Alive and Well
More On Database, Lists and CRM
ONLINE MARKETING
- 48% of Consumers Spend More After Personalized E-commerce Efforts, Survey Says
- 5 E-commerce Tips Make Marketing Like Online Dating
- Google Opens the Door to the Trusted Stores Program
More On Online Marketing
B-TO-B
- LinkedIn InMail Changes: What B-to-B Sellers Should Do Next
- 6 Thorny Data Problems That Vex B-to-B Marketers, and How to Solve Them
- B-to-B Insights : Sometimes Old-School Is Better
More On B-to-B
MOBILE
- 3 Telemarketing Tips
- 4 Habits of Successful Mobile Marketers
- Apple Pay: A Marketer's Treasure Trove?