BAR 15 Keynote Announced
Meet Our Restaurants Rock Host
Experience BAR
An event perfected around matchmaking, BAR is where restaurateurs taste, pair, engage and taste again to craft a bar menu worthy of their kitchen.
Exhibit At BAR
Engage face-to-face with 4,100+ pre-qualified buyers positioned to put your brands and labels in front of thousands of consumers.
Register For BAR
At BAR and NRA Show you'll find everything you need to craft the perfect bar program and send check averages soaring.
Getting Here Is Easy
Travel Discounts
Enjoy exclusive air and rail discounts just for BAR attendees that make coming to Chicago easier and affordable.
Travel
Better Rates. A Better Stay.
Housing
We negotiate exclusive rates for attendees at premiere downtown hotels that beat anything you’ll find on Expedia®, Priceline®, or any other travel agency.
Browse, Book & Save
"In Michigan, some of the products aren’t available yet. So, it’s almost like, a way to get ahead of everybody else because you knew about it first."
Timmi Baird General Manager, Shari at the Willard Hilton
BAR evolves every year and we never know just what the industry will bring to the table—get a taste of what happens each May.
Watch The Matchmaking