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4 Multi-Instance Salesforce Environment Hacks

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6 Things Digital Marketers Need to Know About UX

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6 Ways to Handle a Price Increase and Protect Profit

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Advertising Insights: Video Influence, Mobile Video, and Mother’s Day

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May 07, 2015 | By Kyle Graden in Marketing , Social , Social Media

What are your advertising plans for Mother’s Day? Are you targeting mobile users? Will you use video? These are all questions to think about leading up to the holiday (Mother’s Day is May 10th in the United States this year). To help you decide, we focused this week’s insights on how video... Read More»

Adapt, Evolve and Thrive in a Marketplace of Hyper-Competition

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May 07, 2015 | By Irene Becker in Cloud , Leadership

The writing is on the wall, “Adapt, evolve or die.” While the quid pro quo in effective sales remains providing value for the client, differentiating the value you provide in a marketplace of David and Goliath competitors demands a new mindset that can help you adapt, evolve and thrive. Yes,... Read More»

The Power of Storytelling

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May 06, 2015 | By Mark Evans in Marketing , Social Media

Like anything, marketing is a fluid, dynamic creature. Brands are continually looking for new ways to communicate and connect with target audiences. At the same time, they need to outflank competitors that are pursuing the same consumers. It means brands are experimenting, innovating and looking... Read More»

4 Multi-Instance Salesforce Environment Hacks

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May 06, 2015 | By Grigory Kegeles in Cloud , Featured

Building a solid foundation is crucial to scaling the functionality and services a company provides – and Salesforce helps enable this concrete practice. If a company is using Salesforce, and likely many of its products and features, a pillar of this foundation will include creating a... Read More»

The Key Difference Between Customer Success and Customer Service

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May 05, 2015 | By Douglas Hanna in Service , Customer Success

Customer Success and Customer Service are both trends that have gained traction over the past few months. Despite their growing popularity, very few people understand what they truly mean, and even fewer understand what they mean to each other. Customer Success Broken down, Customer Success can fit... Read More»

6 Things Digital Marketers Need to Know About UX

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May 05, 2015 | By Guiseppe Getto in User Experience , Featured , Cloud

According to Ad Age, U.S. advertisers’ spending on digital advertising will overtake TV spending in 2016. With the explosive growth of digital advertising, comes an increasing amount of websites that customers will visit to make purchases and better inform themselves about future purchases. In... Read More»

6 Reasons to Use a Pre-made Template Instead of Coding a Website

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May 04, 2015 | in Cloud

Having a good-looking and easy-to-use website is a must-have for any business today. Taking their business online provides owners with many benefits, including much broader audience and new ways of presenting the products and services to potential customers. When it comes to creating a website many... Read More»

Socially Awkward: Social Customer Service in the Trenches

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May 04, 2015 | By Thomas DePew in Customer Service , Service , Service Cloud , Social , Social Media

Social Customer Service is a capability that companies realize needs to be part of their customer service strategy. In the press there are stories of great service delivered through social channels, as well as horror stories of companies that have made serious mistakes in those channels. This... Read More»

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