In the utilities industry, where customer service is king, CenterPoint Energy has embarked upon a path to deliver a real-time 360 customer view for its customer operations. During this webcast, you will hear leaders from CenterPoint Energy describe the utility’s strategic drivers, and how they plan to perform advanced segmentation and marketing analytics to:
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Understand each customer as an individual
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Develop an engagement system to maximize value at every touch
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Create a brand and culture that are one
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With real-time insight across multiple channels and transactional systems, Customer Service will be able to quickly act on information, and drive better customer service and results.
Speakers:
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Dr. Melanie Brown, IT Strategic & Analytics Manager, CenterPoint Energy
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Rajkumar Erode, Technical Architect, CenterPoint Energy
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• Dominick Huang, IT Solutions and Integration Manager, Customer Vision Group, CenterPoint Energy
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H. Christine Richards, Director, Utility Analytics Institute (Moderator)
The webcast is free but seating is limited. Register today to guarantee your seat.
Underwritten by: