The fashion design emphasis focuses on the creation of clothing including ready-to-wear, womenswear, menswear and costume design. Students are encouraged to develop their personal vision and design philosophy while deepening their understanding of the various international market segments.

Degrees:

• AA
• BFA
• MFA

Fashion Journalism encompasses every aspect of fashion media, from traditional print platforms to the growing world of online journalism and social media. Graduates of the Fashion Journalism program will be fully trained to report, write and edit fashion editorial pieces for magazines, newspapers, websites, in house retail fashion sites and public relations outlets.

Degrees:

• AA
• BA
• MA

The knitwear design emphasis focuses on providing students with the skills and construction techniques to produce high quality knitwear designs. Students will learn to design and produce swatches, garments, and full knitwear collections. They will establish a strong personal knitwear design philosophy through using visual research, and exploring design development processes.

Degrees:

• AA
• BFA
• MFA

The fashion merchandising emphasis focuses on all functions necessary to run a successful operation that develops, promotes and sells fashion products. Students develop the techniques and unique personal style necessary for a successful career in Merchandising.

Degrees:

• AA
• BFA
• MFA

Fashion Styling is creating fashion imagery that delivers the message of the designer or brand. Fashion Styling students at Academy of Art University will develop a styling portfolio and gain hands-on experience developing concepts and assembling compelling outfits for photo shoots. Fashion culture, working with models, photographers and make-up artists are emphasized throughout the program. Graduates of the program will be fully trained to style, produce and art direct for print or online fashion magazines, ad campaigns, commercials, catalogs, designers’ look books, fashion shows, fashion videos and personal clients.

Degrees:

• AA
• BFA

The textile design emphasis focuses on printed surface design, drawing, mark making, color, design and industry standards.

Degrees:

• AA
• BFA
• MFA

The visual merchandising emphasis focuses on the physical method of promoting product and services to the customer for the purpose of increasing sales. Visual merchandisers actively engage in developing floor plans, window displays, in-store presentations, store lighting and graphics. Visual merchandisers work collaboratively with retailers to ensure that retail space is best utilized to maximize sales.

Degrees:

• AA
• BFA