SAFELY SPOTLIGHT
What We Thought Was Hot and Not: 23 for 2013
by Erin Nelson- January 6, 2013 • 8:47 pm
We Safely folks like to work behind the scenes, writing code, designing apps, and generally making the world a better place, in our own way. But with the new year, we’re turning over a new leaf, and coming out from behind the curtain. Here we are (above!), wearing our Sunday best on a Friday. (Read more about Formal Friday below.) Well, some of us, at least. Actually, we number more than 175, in the US, Spain, France, and India. Some of us are parents (read: old and tired), some of us are just out of college (read: young and tired), and all of us are just as into tech, media, and gadgets as we are into rock-climbing, homemade pastries, and books (the paper kind!). And along with showing our faces, we wanted to let you in on our picks and pans for 2013, with links to what (other) experts say.
So Happy New Year, from the Safely Family (programmers, designers, marketers, Ultimate Frisbee champions, passionate drinkers of coffee, devourers of food truck fare, science-fiction fans, “Downton Abbey” lovers, cookie-bakers, scarf-knitters, dog-owners, cat-fanciers …) to YOU!
| HOT | NOT |
| Formal Friday | Casual Friday |
| Google Maps | Apple Maps |
| Walking | Texting while walking |
| Android | iOS |
| Data privacy | Being owned by social networks |
| Snapchat | Texting |
| Wearable computing | Wearable meat |
| Decline of the British ruling class | Threat of zombie apocalypse |
| Healthy school lunch | Healthy school lunch (if you’re a kid) |
| Digital health apps | Words with Friends |
| Healthy digital habits | Constant connection |
| Fashionable flats | 5-inch (and higher!) heels |
| Tablets | Notebooks and netbooks |
| Bruno Mars | Justin Bieber |
| Momastery | Mommy Wars |
| Presence of mind | Multitasking |
| Printing 3D versions of yourself | Printing emails |
| Self-driving cars | Texting while driving |
| Teaching through texting | Teaching to the test |
| Cake pops | Gourmet donuts |
| Dance Moms | Hillbilly Handfishin’ |
| Mega Run | Angry Birds |
| Cell phone plug charms | Indestructible rubber cases |
Some of these have stirred up office controversy, so now we need YOU to weigh in. What’s going to be hot in 2013? And what’s not? Drop us a note in the comments!
Erin Nelson Director, Communications