MISSION

As a hybrid New Media/Analyst firm, our purpose is twofold: we seek to educate business and IT professionals on the array of technologies and methods available for managing information, and we provide innovative vendors with the resources to promote enterprise software and services. 

PHILOSOPHY

Transparency pervades everything we do at The Bloor Group. Achieving that vision calls for more than just first-class technology analysis. It requires a commitment to the creation of meaningful content generated by a range of innovative media formats that tease out valuable kernels of information and wisdom. 

WEBCASTS

Designed for the busy professional who’s looking to make a smart enterprise purchase, our Webcasts feature innovative vendors and independent analysts, for the purpose of showing exactly how software products work. Our flagship events include The Briefing Room, Hot Technologies, TechWise and Tech Lab.

RESEARCH

Our research programs provide the highest quality of research to the widest IT audience in a way that enhances their business decisions and understanding of the market. Each project involves an in-depth focus on a specific topic and culminates into a full research report. 

PUBLISHING

Our reputation rides or falls on the basis of accuracy, clarity and talent. It is evident in the articles we publish, in the white papers we write and in the artwork with which we enrich our publications. Writing is an activity in which we take particular pride and have a wealth of experience. 

SOCIAL

Social Media is not just about sentiment – it’s about building a professional network. Combined, we have 100K+ Twitter followers, thousands of LinkedIn connections and hundreds of subscribers on YouTube. When industry news breaks, we dominate social media to tell folks about it.