Buzz Marketing
Branded Content / Buzz Marketing / Product Placement / Stealth Marketing
Sponsored Content Is the Head Lice of Advertising
Apr 29, 2015 • No Comments
Lots of scratch here
Read More>>
Buzz Marketing / Stealth Marketing
Oh My Lord & Taylor! Retail Chain Caught Cheating!
Apr 8, 2015 • No Comments
L&T's Instagrab gets busted
Read More>>
Buzz Marketing / Stealth Marketing
How Sneak Adtack Scooped the New York Times on Celebrity Stealth Marketing
Jun 10, 2013 • No Comments
The Good Grey Lady finally catches up
Read More>>
Buzz Marketing / Stealth Marketing
Haul of Mirrors
Mar 16, 2013 • 1 Comment
The new wave of Look What I Bought! videos
Read More>>
Buzz Marketing / Stealth Marketing
Gilbert and Sullivan’s Wilde Ride
Jan 27, 2013 • 1 Comment
Kickin' stealth marketing old-school
Read More>>
Buzz Marketing / Stealth Marketing / Targeted
The Sneak in Review (Advergaming the Consumer Edition)
Sep 15, 2012 • No Comments
Stealth marketing takes many forms, takes many by surprise
Read More>>
Buzz Marketing / Stealth Marketing
Thumbs Down on E-Reviews?
Jan 27, 2012 • 1 Comment
Growing concern that the game is rigged
Read More>>
Buzz Marketing / Stealth Marketing
H.P. Goes Old School with Product Demos
Jan 24, 2011 • No Comments
Live TV demos make a comeback
Read More>>
Buzz Marketing / Stealth Marketing
Fake Comments to Promote Nook Color
Nov 18, 2010 • 7 Comments
Barnes and Noble has apparently taken to paying people to write complimentary comments about its products. At least, that’s the only explanation I have for these search results. Let me explain: While looking at CNET’s review of the Nook Color I noticed a reader’s comment on a comment, in which MrStep accused eco733 of participating...
Read More>>
Buzz Marketing / Stealth Marketing
Going Viral
Nov 13, 2010 • 1 Comment
Hi-Tec Sports has found the formula for a viral ad campaign that doesn't look like an ad campaign.
Read More>>
Follow Us!