Don’t be That Company on Facebook
When you receive a new follower on Facebook, you’re being allowed into someone’s social space. You have, in essence, been invited to the party. How you behave will dictate whether you are invited back next time, which in Facebook currency means whether your followers will stay followers, and whether they will interact with you and share your content with others.
Just like no one wants to invite “That Guy” to the party, no one wants to interact with “That Company” on Facebook.
Marketing on social media – and on Facebook in particular – sits more in the realm of public relations, truth be told.… Continue Reading
Friday Trivia: Saying Goodbye to Google Reader
Welcome to SEO Advantage’s Friday Trivia feature, where we discuss, dissect and comment on the internet and marketing, and how the two intertwine.
We recently learned that Google Reader will be going dark on July 1st, but do you know what year it was created?
- 2001
- 2003
- 2005
Answer: C
Although Google Reader has gained prominence in the RSS world, it’s actually among the newer feed readers. The service was first launched in 2005, and will have been in operation for not quite eight years when it goes away this July. In those years it became one of the top RSS readers in existence, offering a clean, easy-to-organize method for viewing news and blogs.… Continue Reading